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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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John Elkington

Cider Museum

John Elkington · 31 August 2008 · Leave a Comment

Barrels 1 Barrels 1   Barrels 2 Barrels 2

Having enjoyed cider so much – or so much cider – at Bryanston, and having enjoyed Dabinett cider in recent years, and having met Sue Clifford and Angela King of Common Ground at Romy’s last night, two people who have done more than pretty much anyone else to preserve and rebuild this country’s apple varieties and orchards, it seemed a good idea to drop in on the Cider Museum in Owermoigne.  So we did.

Green wheel on cider equipment Green wheel on cider equipment   Elaine and Mr. Cider Elaine and Mr. Cider   Clock faces Clock faces

Hambledon Hill

John Elkington · 31 August 2008 · Leave a Comment

I'd be happy for my ashed to find their way up here I’d be happy for my ashes to find their way up here

Arrived late afternoon at another Sawday find, Manor Barn in Child Okeford, which Elaine had chosen in large part because it looks out onto Hambledon Hill, the extraordinary hill fort where I spent many charmed days during my time at Bryanston, just down the road.  A sloping window allowed a star to peep in as I went to sleep – but that was after we had walked to the top of kestrel-accented Hambledon, in the gathering twilight, taking in the breath-taking views, that are almost 360 degrees,and has supper at the nearby Talbot. 

Ramparts Ramparts   Elaine on the way down Elaine on the way down

Frampton House

John Elkington · 31 August 2008 · Leave a Comment

Rocking horse Rocking horse   Capably done Capably done

A while back, I bumped into Alastair Sawday when I spoke at an event organised by Tomorrow’s Company, and tahnked him for his extraordinary guides – which Elaine has used for years.  Yesterday, we arrived at Frampton House, which was another Sawday treasure, landscaped by no less than Capability Brown.  Wonderfully sunny when we arrived yesterday afternoon, en route to Musbury, but pouring down at times as we got ready to leave this morning – after a wonderful breakfast. 

Brindled Brindled   Chien gentil Chien gentil   Indian balsam Indian balsam

Maiden Castle

John Elkington · 31 August 2008 · Leave a Comment

Grazing      

Finally realised a childhood dream of making my way up Maiden Castle.  We walked around the ramparts in a haze, but the experience was spellbinding.  Several times we bumped into a delightful couple, once by the pit that held a series of much-the-worse-for-wear skeletons that Sir Mortimer Wheeler dubbed long-ago war victims.  Whatever the truth, there was a sense of generations of lives lived out here, through thick and thin, and the spearpoint found in one spine was graphic evidence of the distress caused by the Romans turning up in the neighbourhood.  In the distance, Poundbury shimmered through the haze, like something out of that old TV series, The Prisoner.

        Elaine on ramparts Elaine on ramparts   Elaine on path down Elaine on path down

Trill Farm

John Elkington · 30 August 2008 · Leave a Comment

  Janet and Elaine walking down to Trill Farm Janet and Elaine walking down to Trill Farm

Drove down to Frampton, Dorset, to drop our bags at a rather grand B&B, before heading further west to Trill Farm, near Musbury, Devon, for a celebration of the launch of the Trill Farm Trust,  This has been set up by Romy Fraser, who founded Neal’s Yard Remedies – and recently sold a majority holding to Peter Kindersley.  Wonderful dancing to ceilidh band as the sun set. 

Apart from Romy and Amrit Ahluwalia, who used to work with SustainAbility many, many moons ago and then worked with Romy, we bumped into people like Ed Posey of the Gaia Foundation, Richard St George (who used to work at the Centre of Alternative Technology) and Schumacher, Jude Smith Rachele of Abundant Sun, nd Sue Clifford and Angela King, who run one of my very favourite NGOs, Common Ground.

Driving back to Frampton very late, we found all the petrol stations closed and ourselves almost running on vapours – but found a station just about to close after some 25 minutes of heightening anxiety.

Reflection Reflection   Dancing Dancing   Sue, Angela and Elaine Sue, Angela and Elaine Stilts 1 Stilts 1 Stilts 2 Stilts 2   Old man puppet chases a bottle of gin Old man puppet chases a bottle of gin   Vine Vine

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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