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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Publications

JE Jochen + Clean Up 2

My co-author Jochen Zeitz campaigns even when he’s in his kitchen

No single skill has shaped my working life more than writing. I began the process fairly early, writing short stories at prep school and reading them out to the other boys when (as some form of class monitor) I was meant to be keeping them quiet in the after-lunch rest period. 

I once tried to calculate how many words I had written, ending up somewhere in the millions. The key thing, though, is what impact the words have on their readers. What follows is a brief survey of the books, reports, articles and blogs I have produced, with a sub-section devoted to each. Of these, the books have been the biggest challenge—and the greatest learning opportunities. I truly feel most alive, regardless of what I happen to be doing at the time, when I am in the process of research and writing a new book.

Finally, a couple of images from the earlier version of this website, from inside the walls of the book factory:

Incubator: The back study in Barnes where I have written 17 books to date—and where Julia and I wrote back-to-back for several years.

Incubator: The back study in Barnes where I have written most of my books to date—and where Julia (Hailes) and I wrote back-to-back for several years. With my encouragement, Elaine has now colonised this study, so I now tend to write in the kitchen and wherever else I can find a comfortable chair.
Wordboarding: A Geoff Grandfield cartoon that hangs on our walls sums up one part of my life

Wordboarding: A Geoff Grandfield cartoon hangs on our walls, summing it up

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From the Journal

Greta And Swifts

15 January 2021

Lovely to see a new Swedish postage stamp featuring Greta Thunberg and five of my favourite birds, swifts. Thanks to Edward Mayer of Swift-Conservation.org for flagging.

Positive Luxury

12 January 2021

My foreword to the Positive Luxury 2021 Predictions Report can be found on page 4.

And Now Am In Farmers Weekly

8 January 2021

Gave the Frank Parkinson Lecture at the Oxford Farming Conference yesterday – and here’s the coverage in Farmers Weekly. Was meant to be on BBC Radio 1 too, but that got wiped out by Trump-induced attack on the US Capitol. I know I predicted a 12-15 year “U-Bend” in history in Green Swans, but this […]

About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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