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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Journal

Surfers Against Sewage Ball

John Elkington · 7 July 2025 · Leave a Comment

Some reflections on an evening spent in cloud on the Cornish coast at the Surfers Against Sewage 35th Anniversary Ball – and some linked thoughts on the future of the world’s NGOs: https://johnelkington.substack.com/p/twilight-of-the-ngos.

London Climate Action Week 2025

John Elkington · 29 June 2025 · Leave a Comment

Here is my take on the events of London Climate Action Week, including our “Defying the Odds” sessions in Somerset House. Still processing it all!

Gaia In The News

John Elkington · 20 June 2025 · Leave a Comment

Wonderful to see Gaia interviewed by The Florist, exploring her approach to the world of flowers and design. Sustainability is indeed in her DNA – and I have learned so much from her and her adventures over the decades. Recommended reading!

Countercurrent Relaunches

John Elkington · 5 June 2025 · Leave a Comment

My new Countercurrent website is still in development, but can be visited here. Any comments and suggested improvements always welcome.

RIP Bob Shapiro

John Elkington · 29 May 2025 · Leave a Comment

How tickling sharks only works sometimes

Sad to see the obituaries today for former Monsanto CEO Bob Shapiro, who we tried to help back in the Nineties. An early corporate pioneer of sustainable business, even if he came somewhat unstuck along the way: https://johnelkington.substack.com/p/rip-bob-shapiro-lessons-from-the.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

Recent Comments

  • PATRICK DICK on Reminder of Glencot Years
  • Milton Marino Gómez Ortiz on Tickling Sharks
  • John Elkington on Green Swans A “Must-Read”

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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