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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Blog

Living Well With Climate Change?

John Elkington · 2 December 2009 · Leave a Comment

Took part in a very lively and enjoyable debate this evening at the Liberal Jewish Synagogue in St John’s Wood – on the subject of climate change. Edward Stourton of the BBC chaired, with the panel composed of Paul Dickinson of the Carbon Disclosure Project, John Grant (who was a key figure in the St Luke’s advertising agency and with whom I sit on the 2degrees Advisory Board) and myself. Event was organised by Laura Mazur and Louella Miles, co-authors of Green Gurus.

John, Edward, Paul and I John, Edward, Paul and I (photo by Cavit Erginsoy)

Honky Tonked

John Elkington · 1 December 2009 · Leave a Comment

Just in from phenomenal concert by Bill Wyman and The Rhythm Kings at Cadogan Hall.  Gaia and Hania came, too.  We sat perhaps 10 rows from the front, Elaine with cotton wool stuffed in her ears, in a highly convivial with the likes of John Hurt (the seat behind), Jerry Hall and Ben Kingsley. A bit like a family reunion in terms of the band/audience interface. Albert Lee and Beverley Skeete did a ravishing ‘Crying in the Rain’ and the reworking of ‘Johnny B. Goode’ was outlandishly good. ‘Honky Tonk Woman’, too. Joy unconfined.

Not Quite a Lauda

John Elkington · 30 November 2009 · Leave a Comment

At the wheel At the wheel We're off ... We’re off …

As I began my presentation at the Telekom Austria event, I spotted racing driver Niki Lauda in the front row – and addressed him in my opening remarks. I recalled that quite some years ago I had been asked by J. Walter Thompson what I thought of Formula 1 racing in the context of sustainability? My slightly unexpected (they told me) reply was that I supported their proposed ad campaign linking Shell to F1 sport and sustainability – because racing engineers were often at the cutting edge of fuel efficiency technology. But, I noted to my Vienna audience, if we all end up wanting to drive Maseratis we are going to have a bit of a problem.

Later in the evening, totally unexpectedly, I found myself at the wheel of a Tesla – an adventure captured by a Tesla photographer (see above). About as far from a Lauda as could be imagined – and instead of an ever-louder roar, there was just the crunch of the gravel under-wheel.

I Drive a Tesla

John Elkington · 30 November 2009 · Leave a Comment

Before the event Before the event Dance 1 Dance 1 Dance 2 Dance 2 Dance 3 Dance 3 Dance 4 Dance 4 Dance 5 Dance 5 Tesla worship Tesla worship

Just in from doing a keynote at the third Climate Dialogue organised by Telekom Austria at Schloss Schonbrunn, alongside CEO Dr Hannes Ametsreiter and Austrian Forests and Environment Minister Nikolaus Berlakovich. Our session was followed by a truly spectacular ballet/gymnastics display, featuring images of the formation of the Earth, through the ravages of industrialisation to the emergence of clean, green technologies. And then I got to both sit in a Tesla sports car and drive it across the gravel and around a fountain, which for someone who doesn’t like sports cars had me rather excitable. Have been stunned at how hospitable the Austrians are.

The Third Man

John Elkington · 29 November 2009 · Leave a Comment

Walking in the Belvedere Walking in the Belvedere Spanish School horse-head Spanish School horse-head Inside the Cathedral Inside the Cathedral Drivers await fares, with horses Drivers await fares, with horses Art in our new hotel, Le Meridien Art in our new hotel, Le Meridien Horizon, evening mood as some painters would say, from our verandah Horizon, evening mood as some painters would say, from our verandah

Wonderful visit to the Belvedere to see their Klimt collection, including ‘The Kiss’, in which the male looks vampiric and the female unconscious, but lovely nonetheless. Also interesting to see the likes of Jacques Louis David’s portrait of Napoleon on a rearing horse, while his poor troops trudged up towards a distant pass, some of them almost buried already, only their bayonets showing as they climb through a defile. History in the making. One expected delight today was stumbling on the Spanish School and seeing some of the horses.

Oh, and reading again a website entry about Cafe Mozart, I discovered that this is where Graham Green worked on the script for the film of The Third Man – and that the theme tune is also known as the Cafe Mozart Waltz.

 

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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