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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Journal

Back to Neal’s Yard

John Elkington · 5 March 2010 · Leave a Comment

UEA advance guard UEA advance guard UEA 2 UEA 2 Neal's Yard 1 Neal’s Yard 1 Neal's Yard 2 Neal’s Yard 2  

Lively start to the day with a group of 15 or so MSc students in branding from University of East Anglia, brought in by Robert Jones of Wolff Olins. Later in the day, Sam kindly walked me across to SustainAbility for a Board meeting – and then came and picked me up for the walk across to Neal’s Yard in Covent Garden, for a visit to the osteopath. Afterwards, Sam gave me a couple of bottles of mandarin and frankincense oils, which are meant to be delightfully relaxing and sedative. Can’t wait. Then back for a telecon with SAP, which was fascinating – part of the GRI project.

Ageing, Entrepreneurship and Sustainability

John Elkington · 3 March 2010 · Leave a Comment

View View from conference room Gone fishing Gone fishing: painting outside the conference room

We held the first of our roundtables on ageing, entrepreneurship and sustainability at Accenture’s offices this evening – and attracted an extraordinarily diverse range of participants. One of the receptionists wanted to know what the theme was, because the guest list was so out-of-the-ordinary. A great sense of momentum, though there’s still work to be done on how these three great areas of interest overlap. Extraordinary feeling reflecting that all of this span out of a short conversation David Grayson I had last year while I waited for a taxi back to Milton Keynes.

This Damned Cough

John Elkington · 3 March 2010 · Leave a Comment

Dog leash hook outside Barnes chemist Dog leash hook outside Barnes chemist 2BP snowdrops 2BP snowdrops One way through the orchid One way through the orchid And another And another

A fraughtish week, with back pains – bravely tackled by a couple of osteopaths by the name of Ron – and the bronchitis I have been nursing through six flights in the past couple of weeks. Still, this morning I collected a course of antibiotics from the chemist – and was somewhat shocked to find that I don’t have to pay for medicines now I am over 60. 

Looking for TIGERS …

John Elkington · 1 March 2010 · Leave a Comment

British Museum lion British Museum lion We were actually looking for TIGERS: Nelmara, Maggie, Amy We were actually looking for TIGERS: Nelmara, Maggie, Amy

Very productive day, with white-board and flipcharts, at 2 Bloomsbury Place, with Nelmara Arbex and Maggie Lee of the Global Reporting Initiative (GRI), working on the new report. For lunch, we ducked across to the British Museum. After a morning spent discussing TIGERS, of which more anon, all we found were endless lions, Imperial and otherwise.

Nice photo of Patrin

John Elkington · 27 February 2010 · Leave a Comment

Patrin at the Habor Court Hotel Patrin at the Habor Court Hotel

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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