• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

  • About
    • Ambassador from the future
  • Past lives
    • Professional
      • Volans
      • SustainAbility
      • CounterCurrent
      • Boards & Advisory Boards
      • Awards & Listings
    • Personal
      • Family
      • Other Influences
      • Education
      • Photography
      • Music
      • Cycling
    • Website
  • Speaking
    • Media
    • Exhibitions
  • Publications
    • Books
    • Reports
    • Articles & Blogs
    • Contributions
    • Tweets
    • Unpublished Writing
  • Journal
  • Contact
  • Show Search
Hide Search

People, Planet, Profit

John Elkington · 4 June 2008 · Leave a Comment

I still find it strange to see terms I have coined out there in the wider world, living their own lives. Green consumer and triple bottom line still pop fairly regularly, whereas today it was the People, Planet, Profit formulation I came up with in 1995 as a more populist version of the TBL. It pops up again as the refrain of the Financial Times Sustainable Banking Awards. The awards are a joint initiative between the FT and the International Finance Corporation (IFC), the latter of which we have worked with on several occasions, most recently on SustainAbility’s Market Movers study.

A couple of the banks we have worked with over the years also pop up as winner and runner-up for the Sustainable Bank of the Year award. These are Banco Real in Brazil and Rabobank in The Netherlands. Sustainable Asset Management (SAM) in Switzerland, where I continue to serve on the Advisory Board of SAM’s Dow Jones Sustainability Indexes, also appears as runner-up for the Sustainable Investor of the Year Award, after E+Co. Given that the awardees and runners-up were selected from a record 182 entries from 129 institutions in 54 countries, they are doing pretty well.

Blog

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

Recent Comments

  • PATRICK DICK on Reminder of Glencot Years
  • Milton Marino Gómez Ortiz on Tickling Sharks
  • John Elkington on Green Swans A “Must-Read”

Journal Archive

About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

Copyright © 2025 John Elkington. All rights reserved. Log in