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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Botanical Wonders

John Elkington · 21 March 2009 · Leave a Comment

Our front garden Our front garden Bluedgrass Bluedgrass Magnolia Magnolia Magnolia 2 Magnolia 2 Magnolia 3 Magnolia 3 Hole Hole Phoenix Phoenix Pagoda Pagoda Tree Tree Will and Elaine Will and Elaine Dr Shirley Dr Shirley Paintbox Paintbox Will Will For Caroline 1 For Caroline 1 For Caroline 2 For Caroline 2 For Caroline 3 For Caroline 3 Rivulet Rivulet Shadows Shadows   We drove across to Kew for lunch with Will (Rosenzweig), then took a long saunter around the Gardens in glorious sun.  One magnolia tree was a revelation.  Spent a fair time on the Princess of Wales Greenhouse, taking photographs for Caroline to paint, possibly.  A long time ago, when SustainAbility’s logo was a trigram (representing the triple bottom line) and a spiral (representing life, evolution and creativity), I took pictures of spirals everywhere I went.  Today there was only one.  But there was a phoenix, too, in the Japanese pavilion.  Then back to work on a slide presentation on the Phoenix Economy – which I plan to use at SustainAbility on Monday and then at the Skoll World Forum later in the week.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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