As the triple bottom line takes on a new lease of life, illustrated by coverage in recent days by The Economist and Time, the number of requests from MBA and PhD students for background and comment is growing. As I pass on references, it strikes me that it is 15 years since I coined the phrase – 13 years since we published Engaging Stakeholders, the 2-volume report in which we benchmarked early corporate attempts at sustainability reporting, and 12 years since Cannibals with Forks (the book in which I spelled out the TBL agenda) was first published.
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