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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Green Secrets Shared

John Elkington · 20 May 2010 · Leave a Comment

As I travelled around Germany this week, I was fielding calls from Peter Marsh of the Financial Times on the news that Bill McDonough and Michael Braungart were opening up their cradle-to-cradle product assessment and design methodology to others players in the market. Some of my comments made it into the final piece, here. Other recent media work can be accessed here.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

Recent Comments

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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