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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Proposition in the Park

John Elkington · 7 May 2010 · Leave a Comment

As I cycled in this morning, heading north through Hyde Park towards Speaker’s Corner, another cyclist overtook, then stopped dead. I overtook him, then he came up alongside. He said he had also once had a Dawes Mean Street of this vintage – I bought the bike in 1990, I think, but his had been wrecked in a traffic accident. He wanted to buy mine, but I had to declare my love for it – not least with its various scars and dents from accidents it has somehow carried me through. But a rather nice moment, nonetheless. A bit like having another rider admire one’s horse, not least because I had just passed a couple of what looked like Buckingham Palace horse-drawn carriages about three minutes earlier. 

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

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john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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