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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Stumbling on a Seahorse

John Elkington · 23 July 2010 · Leave a Comment

Pawprint in Roman  tile Pawprint in Roman tile Legionnaire and spinner Legionnaire and spinner Cherub riding dolphin Cherub riding dolphin Seahorse mosaic Seahorse mosaic

Day started with a visit to Fishbourne Roman ‘Palace’, which delivered an unexpected pleasure, in that I have been reading Poseidon’s Steed: The Story of Seahorses, From Myth to Reality, by Helen Scales, and there in one of the best-known Roman mosaics in the country was an unmistakable seahorse – albeit allowing for a little poetic licence on the part of those who laid the floor.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

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john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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