SustainAbility Christmas Party

Date: 16 Dec 2010

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In the Museum of Brands

Quality Nerve food Stampede Black tie 1 Black tie 2 Normal tied 1 Normal tied 2 Green tie: Geoff (Lye) sandwiched between Geoff Kendall and his brother Gary

My sister Tessa’s fiftieth birthday today: we spoke ahead of her flying to Abu Dhabi. This evening, 15-or-so of us were all trucked across to the Museum of Brands for the SustainAbility Christmas party this evening in a fleet of hybrid cabs, albeit in a sometimes near-solid-state traffic jam, caused by the wrong sort of snow. Joint session with Volans, though with others currently overseas (on holiday or, in Amy’s case, marooned by snow in Munich) Volans was down to Sam, Jacqueline (Lim) and I. Founded by Robert Opie, the museum is fascinating, a maze of displays of a total of 12,000 branded products that have been and are the environment for generations of Britons. Wonderful evening.

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I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with older material still available on this site.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on the Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition to this website, my blogs have appeared on such sites as: Chinadialogue, CSRWire, Fast Company, Good Deals, Guardian Sustainable Business and Huffington Post.

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John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.