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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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How To Get Cities Inside An Atomium Ball

John Elkington · 31 July 2015 · Leave a Comment

Seat 61 to Brussels
Seat 61 to Brussels
Tintin demonstrates a different way of catching a train
Tintin demonstrates a different way of catching a train
Sortie
Sortie
Ant's-eye view of the Atomium
Ant’s-eye view of the Atomium
It's an iron crystal, magnified 165 billion times ...
It’s an iron crystal, magnified 165 billion times …
Rolling out the (horribly plastic) blue carpet
Rolling out the (horribly plastic) blue carpet
All at sea - I hope this isn't for us ...
All at sea – I hope this isn’t for us …
Tunnel vision - inside one of the struts
Tunnel vision – inside one of the struts
Welcome to our ball
Welcome to our ball
Circularity rules overhead
Circularity rules overhead
Slide 1, good to go
Slide 1, good to go
Balls twinkle in night sky as I look for my BYD electric taxi
Balls twinkle in night sky as I look for my BYD electric taxi
Just up the road, October's venue
Just up the road, October’s venue

 

 

Found myself seated in Seat 61, coach 7, on the Eurostar en route to Brussels on Tuesday evening. Was reading iDisrupted by John Straw, who came into see us earlier in the week. Highly readable, recommended – and very relevant to our evolving work on Breakthrough innovation.

That evening, I spoke inside one of the balls of The Atomium, as part of a networking event for baseEUcities, where I’m a member of the advisory board – helping Daniella Abreu develop the EU side of Base Cities.

Had always assumed that The Atomium was just a big sculpture – had no idea there was a museum and conference facilities inside. Originally built in 1958, it was meant to have a short life on the World’s Fair site, but has become a permanent, highly symbolic feature.

Some great conversations around the future of cities, fuelled by some wonderful Italian/Sicilian wines, all of which were organic. I was given a couple of bottles: a 2011 Nafro Sammauro, Cerasuolo di Vittoria, and a 2012 Sgarzon Teroldego. One joy of the Eurostar is that you take acquired-elsewhere wine on board.

But truly grim to see the lines of trucks, extending apparently forever, caused by the migrant problems around the Calais area. This is turning into a tragedy of epic proportions. My sense is that is just the thin end of the wedge.

As climate change gets its claws into Africa and the Middle East, the current trickle of migrants will swell, until millions of people are on the move. Something that those interested in environmental refugees (or, more recently, environmental migrants) have long warned us about.

Interesting to see the Wikipedia entry of environmental migrants starting off with a photo of migrants from Oklahoma in the 1930s. The bad exponentials of environmental disruption can – and will – happen anywhere. The upsides may include ever-better wines grown in England, but the downsides will tax many city mayors to the limit.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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