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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Burrow Mump, RSPB Greylake And King Alfred Monument

John Elkington · 11 July 2017 · Leave a Comment

Climbing towards Burrow Mump
Panorama of Burrow Mump and environs
Stunning sky above RSPB’s Greylake reserve
Frog
Walking up to King Alfred Memorial
Glimpsed
Monumental
Panorama

Having found Glastonbury suffocatingly alternative, what a relief to find Burrow Mump such a delight. The sky was displaying its blue wizardry, with brilliantly complicated cloudscapes. Met a nice man at the top with a smiling lurcher and passed a very fat woman peeing in the car park on the way up, like a beluga, inadequately shielded by tattooed husband holding a small floor mat. But am sure conditions would have been worse in King Alfred’s day.

Indeed, having just finished Yasunari’s Kawabata’s extraordinary Snow Country, I am now diving into Justin Pollard’s wonderfully insightful Alfred the Great: The Man who Made England. Highly recommended.

Then on the RSPB’s Greylake Reserve. Fascinating to feel molehill dirt that is freshly excavated (soft and damp) and older (more like clinker, if you remember that). Various warblers and dragonflies, but a highlight was meeting an emissary of the local Kermit Society

Next, back to the King Alfred monument in Athelney, where the same moody sky framed the scene – reminding me of our visit many moons ago to the Little Bighorn Battlefield. Happily, after many struggles along the way, the Alfred story turned out better for him than the Little Bighorn did for the headstrong George Armstrong Custer.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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