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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Julia Hailes & Her Green Life

John Elkington · 17 May 2021 · Leave a Comment

Julia during the Green Consumer’s Supermarket Shopping Guide era, 1989

Astonishing to look back at a key breakthrough moment in my working life, through the lens of Julia Hailes’ experience of the same events. Captured here on YouTube. Startling how much things have changed since then, in good ways and bad. But the fight goes on!

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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