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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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South Summit 2023

John Elkington · 9 June 2023 · Leave a Comment

Trish Lynch moderated my session
Back to the Future on wheels
Spotted when I visited Coke’s Madrid HQ

Across to Madrid to speak at the South Summit, my first time there. Fascinating reception on the first evening with AI innovators, entrepreneurs and investors at the Palacio de Liria, the traditional home of the Dukes of Alba. Andrew Winston and I listened in growing incredulity as speaker after speaker demonstrated a limited grasp (to put it mildly) of the turbulence the AI sector will face as it encounters wider stakeholder resistance.

For me, though, the high point of the trip was being bussed with some 25 other participants to meet King Felipe VI at his palace outside the city. I have met a fair few royals over the years, but he was head and shoulders above most of them. He greeted each of us in with a handshake; then we sat in a circle for what was meant to be a one hour session, but lasted for several. He answered every question individually, generally with a 4-5 minute reply, and demonstrated deep understanding of a wide range of topics.

By the end, I thought we were using him a but like a human version of ChatGPT. I didn’t ask a question, because I was distracted by fierce itching in my hands, brought on (it would transpire) by the drugs I have been taking recently to ward off the risk of another mini-stroke, or TIA. But then one of my itching hands was shaken again on our way out. I told him it had been a masterclass, and it had.

King Felipe VI, photo by Paolo Giandotti, via Wikipedia

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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