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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Blog

Heaven & Earth

John Elkington · 10 May 2009 · Leave a Comment

Idaho Quartz Circle, 1992 Idaho Quartz Circle, 1992

A week or two back, Tell Muenzing sent me this photograph of a Richard Long sculpture at the offices of Value Partners in Milano – entitled ‘Idaho Quartz Circle’, dated 1992 and using 54 stone slabs.

Astonishingly similar to the device on the front cover of our just-launched report, The Phoenix Economy.

Was particularly interested to read the profile of Long in today’s Observer Magazine.  Particularly liked the spirit of the quotation at the end of the piece, that begins: “I guess I’m an opportunist, really. I go out into the world with an open mind, and I rely to a degree on intuition and chance.”  Pretty much exactly my approach.  

And that’s what we’re planning with the next round of our Phoenix work, this time working much more closely with the United Nations Environment Programme (UNEP). The fact that there are 54 elements in Long’s CIrcle suggests the next steps for us: building out our Phoenix 50 to a series of longer lists of innovators and entrepreneurs.  More anon.

 

 

 

 

Plane Pain

John Elkington · 10 May 2009 · Leave a Comment

As I have cycled and walked around the city, the plane tree seeds have been ubiquitous, getting into the yes – so that often I found myself cycling with me eyes shut.  Hardly recommended.  But I love these trees – so am happy to endure a week or two of grief each year.

Seen and Hurd

John Elkington · 7 May 2009 · Leave a Comment

Dissent Dissent–and a typo, I suspect

Went across to the House of Commons early today to see Nick Hurd, who is responsible for pulling together thinking on social enterprise matters in the Conservative Party, among other things. Good to see protests going on across the way, a signal that the Government hasn’t quite managed to squeeze out all dissent with its restrictive controls.  Parliament besieged in so many ways these days.

Social Business Conference

John Elkington · 6 May 2009 · Leave a Comment

Back today by Eurostar from Paris and HEC Paris, the business school, where I did the final plenary session at this year’s Social Business Conference, co-organised with Net Impact. The conference provided a useful opportunity to explore critical issues like poverty reduction, natural resource efficiency, public-private partnerships and the evolution of social business models in the company of MBA students from around the world.

EDF on environmental innovation

John Elkington · 4 May 2009 · Leave a Comment

Each year, one of my favourite NGOs, Environmental Defense Fund (EDF), surveys the landscape of environmental innovation in business. The aim is to find the “most compelling, and implementable, new practices and technologies—those that drive operational efficiency, create new business opportunities and carve out competitive advantages.” The conclusions this year came as no surprise: ‘That especially in these lean economic times, sustainability is business positive. From the Fortune 100 to the smallest start-up, U.S. companies are competing to be the most green.’ EDF hopes that the Innovations Review offers actionable models, inspires further innovation and continually redefines what is “business as usual.” The second year I have served on the Advisory Committee.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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