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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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James Erlichman: Wolf As Sheep, Or Vice Versa?

John Elkington · 16 December 2018 · Leave a Comment

Source: The Guardian, 15 December 2018

December has been such a frenzy that I haven’t managed any entries for a while, but am planning to catch up over the holidays. But was saddened to read of the death of James Erlichman in yesterday’s Guardian. Always liked him and admired his stances on major topics, among them antibiotic resistance and the BSE crisis. a lighthouse to steer by.

And I also recall a piece he did, I think for The Independent, on my role at the more commercial edge of environmentalism. It must have been in 1988 or 1989 – a big article, built around a large cartoon, either of a wolf wearing a sheepskin or vice versa. I genuinely can’t recall which way around it was. The cutting is probably in one of the boxes of cuttings in the summerhouse/garden shed.

But I have mightily appreciated the periodic challenges of such fair, honest and determined critics . While it’s comforting when one-time challengers, like the late Teddy Goldsmith, declare their growing grasp and support for a different line of attack, it’s more useful if lighthouses don ‘t drift over time. In my experience, James didn’t

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

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john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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