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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Journal

Teddy Goldsmith

John Elkington · 29 August 2009 · Leave a Comment

I first met Teddy Goldsmith, who died on August 21 and whose obituary appeared on the 26th in the Times, over 30 years ago – in 1977 – when he and I shared a bedroom in Reykjavik during Nicholas Polunin’s ‘Growth Without Ecodisasters’ conference. First met and, I should say, pretty much fell in love with. We got on like a house on fire. 

Then a few months later, Elaine, Gaia (who was just a few weeks old) and I drove down to Cornwall in John Roberts’ huge Transit van, painted in TEST’s livery, to see Teddy and his family.  Another excuse was that I was doing a piece for New Scientist on the efforts at nearby English China Clays to restore the landscapes ravaged by china clay extraction, a story which took me to the giant pit which is now home to the Eden Project. During the visit, Teddy took me into his library and asked me to join The Ecologist, but I demurred, saying that I was more positively disposed to the role business could potentially play – and, indeed, co-founded Environmental Data Services the following year, becoming founder-Editor of The ENDS Report.

Among other things I remember most vividly about the visit to Teddy’s was the fact that among those also staying at the time were Lawrence D. and Hilda Cherry Hills, who was a longstanding champion of the use of comfrey as liquid manure and up to his neck in the Henry Doubleday Research Institute, plus, of all things, a journalist from Honey magazine.  I also recall Gaia becoming very ill because we gave her water from the tap, which Teddy had forgotten to tell us came from a nearby reservoir into which a sheep had recently fallen, drowning and decomposing.  

Later, we were digging in a new greenhouse with Teddy’s second wife, Kathy, when he appeared – and perhaps feeling that as a leading light in the back-to-the-land movement he should muck in – picked up a mattock, took a swing, and narrowly missed taking off his foot.

Later still, after he had seemed to welcome the efforts of the Khmer Rouge to end the rule of cities in Cambodia, Teddy asked me to write a riposte in The Ecologist, although all I can remember now about the piece was that I started with something from a sci-fi novel in which an urban civilization was collapsing but everyone was sticking to the rules, driving out on the out lanes – when our hero jumped the central reservation and sped away on the in lanes.

A Blueprint for Survival, the special issue of The Ecologist that appeared in January 1972, had had a huge impact on my in the year I began my M.Phil at UCL, alongside The Limits to Growth, published the same year.  As it happens, I should be seeing one of the authors of the Limits study, Jorgen Randers, here in Norway in a day or two, when he and I take part in a sustainability summit.

One of the nicer things in my working life was having Teddy coming to a session I was involved in, perhaps 15 years ago, and say that he had woken up to the relevance of the sort of things we were doing with business – although it was clear that this wasn’t where his heart and inclinations lay. I also remember him pulling open a drawer in 1977 and showing me an early typescript of what would become his book The Way, which I bought but confess I haven’t yet got around to reading. 

In retrospect, although we were on different paths at times, Teddy helped me find my own way and continued to serve as a navigational reference point for decades – and I shall always be profoundly grateful to him for that.

Day Out With Bayer

John Elkington · 27 August 2009 · Leave a Comment

Figure in reception Figure in reception Reflections Reflections

Charmian (Love) and I flew to Cologne yesterday, ahead of meetings and a dinner at Bayer, Leverkusen. Among those we met was Patrick Thomas, who I last worked with when he was at ICI Polyurethanes. The last time I was in Leverkusen was in 1983, I think, when Greenpeace and Friends of the Earth invited me to serve as an independent member of a 3-person group touring Bayer’s operations at the invitation of Dr Eberhart Weise, after Bayer had successfully won an injunction against Greenpeace after the group had blockaded the chemical company because of acid dumping at sea, though Bayer were quick to point out that they had shifted to this option, which offered higher dilution rates, while some competitors still discharged acid wastes direct into the Rhine.

Japanese Garden, Leverkusen, 1 Japanese Garden, Leverkusen, 1 Japanese Garden, 2 Japanese Garden, 2 Calm Calm Shadows Shadows Balloon over Leverkusen Balloon over Leverkusen Charmian, technically Mrs Gray, with Dorian Charmian, technically Mrs Gray, with Dorian

Brainstormed

John Elkington · 19 August 2009 · Leave a Comment

Patrin, Alejandro and Kavita Patrin, Alejandro and Kavita Sam laughing Sam laughing

David Christie of Innovation Arts and the Value Web facilitated an away day for us today at the Value Web’s place near the Oval. Extremely productive, partly involving tearing apart what I have been doing with the team in recent weeks – and then putting it back together again. By the end of the day, after a visit to a local pub, I was beginning my first major migraine for years – too much going through limited bandwidth, I suppose. But the day was a huge contribution to the evolution of our collective thinking.

Drivers of change Drivers of change Over our heads Over our heads Jieying and Juliana Jieying and Juliana Magazines Magazines Alexa and Kavita Alexa and Kavita Geoff and Alejandro Geoff and Alejandro Cutouts Cutouts Most of us Most of us David David Sam Sam Pens Pens Sam and friend Sam and friend Complexity is our game Complexity is our game

Proposing

John Elkington · 18 August 2009 · Leave a Comment

Glorious cycle into Bloomsbury this morning, open skies, my brain racing all the way – as it has been for weeks – to colour in  the outlines of the proposal we have been working on since last month. Ale(jandro) back from Brazil, Zheng Jieying (our new Chinese MBA intern) started yesterday, and the office is abuzz. Took in a couple of figs from the fig tree in the garden, which has finally started producing full-bodied, lush fruit.  What next: British pineapples?

Blooming

John Elkington · 15 August 2009 · Leave a Comment

The kitchen is ablaze with flowers, sunflowers that Elaine bought, irises from Roger across the road in thanks for a looked-after cat, and some astonishing hydrangeas Jane Davenport brought this evening. A stunning evening with two of the most important women in my life – and Venus and Mercury burning bright in the sky. Am enjoying August.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

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john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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