• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

  • About
    • Ambassador from the future
  • Past lives
    • Professional
      • Volans
      • SustainAbility
      • CounterCurrent
      • Boards & Advisory Boards
      • Awards & Listings
    • Personal
      • Family
      • Other Influences
      • Education
      • Photography
      • Music
      • Cycling
    • Website
  • Speaking
    • Media
    • Exhibitions
  • Publications
    • Books
    • Reports
    • Articles & Blogs
    • Contributions
    • Tweets
    • Unpublished Writing
  • Journal
  • Contact
  • Show Search
Hide Search
You are here: Home / Journal

Journal

October 2006

John Elkington · 31 October 2006 · Leave a Comment

Tuesday, October 31, 2006

SUSTAINABILITY RETREAT

Written, belatedly, on 12 November:

October 30-31 saw the full SustainAbility team (now exceeding 30) engaging in an extremelysuccessful retreat at The Orangery, Kew Gardens. Tremendously invigorating – and the new strategy is coming together very well. Due to problems with Blogger, I didn’t capture the spirit of the thing at the time, and also agreed not show team members in their extraordinary Halloween costumes after our fancy dress at the Bluebird Restaurant, which has somewhat cramped my style!

But here are a few less peopled photographs to give a sense of the proceedings. The Earthlife health poster caught my eye, given that it was the unravelling of a different Earthlife in 1986 that led to our founding of SustainAbility early in 1987. On the second day, I took much of the team around the Princess of Wales greenhouse (showing them the time capsule Elaine dreamed up and Gaia Books, David Attenborough and others of us installed in 1985) and the Palm House.


Poster en route to Kew


Early morning sun


The lion and the unicorn


Pumpkin Man


Symbolic, perhaps, of our quest to find the levers of power …


Handscape


Angelic corner in The Orangery


Kelly at speed


Squash 1


Squash 2


Time capsule, Princess of Wales Greenhouse


Maggie Brenneke and Mr Mystery (or Mr E: thanks, Sam)

Thursday, October 26, 2006

A WEEK OF CONVERSATIONS

A somewhat fractured week of writing, including a long paper for a new Indian magazine called Triple Bottom Line, team discusions and meetings – or perhaps I should say conversations, which are the fuel which drive much of what we do. Among others, these included lunch with Michael Meacher, MP (http://www.epolitix.com/EN/MPWebsites/Michael+Meacher), on Monday; a gentle walk across to IIED (http://www.iied.org) with Mark Lee on Tuesday to see IIED Director Camilla Toulmin – the first time I had been at IIED for what seems like many a year; a morning meeting on Wednesday with Charles Middleton, Managing Director of the UK end of Triodos Bank (http://www.triodos.co.uk/uk/?lang), who is also Chairman of the Haller Foundation, of which I am a Patron (http://www.thehallerfoundation.com/governance.html); a session later in the day with Sophia Tickell’s sister Alison and her colleague Shelagh Wright, to discuss the creative sector in the UK; and then, on Thursday later afternoon, I walked across to The Athenaeum with Geoff Lye for a meeting with Fields Wicker-Miurin and Tom Wright of Leaders’ Quest (http://www.leadersquest.org/index/articles.php?id=126&page=Partners&navi_id=2), having first met Fields in Davos earlier in the year.

The meeting at the Athenaeum – Fields noted in the process that Darwin and Dickens had joined the club on the same day, which suggested some interesting conversations – put me in mind of one of the pivotal meetings of my life, late in 1977 or early 1978, when Max Nicholson asked me across to the Athenaeum for tea. This was to discuss whether I would join Max and David Layton of IDS in setting up Environmental Data Services (ENDS), which we did later in 1978 (http://www.ends.co.uk/). I asked for several months to do a feasibility study while remaining at TEST, but in the end concluded that it was worth making the jump. Thank heavens.

Footonote: I never joined a club, partly because they seemed saurian, partly because I lived in London anyway, partly because I couldn’t afford it, but mainly because they didn’t let in women. Even the Athenaeum, which seemed fairly lively at times, seemed to be largely populated with old grey men in sofas – who seemed so settled that it was almost impossible to see where the old men ended and the sofa or armchair began.

Tuesday, October 24, 2006

GIBBERD, THRING & COOLING TOWERS

Two people I glanced off in recent decades appeared cheek-by-jowl in the obituary columns of The Times. The first was Professor Meredith Thring, a scientist and engineer driven by the notion that engineers should have a social conscience. One of his passions was energy – and fuel technology in particular. During WWII, he led a project to run vehicles on producer gas, made from wood to save petrol. Another, later scheme, was a key reason I came across his work: the development of ways of harvesting water hyacinth, an aggressive water weed, and turning it into food.

Whether or not they ever met, Thring turned up cheek-by-jowl this morning with Lady Patricia Gibberd, who was involved in the development of Harlow New Town, designed by her husband Sir Frederick Gibberd. We met them both over dinner over 30 years ago, thanks to her nephew Toby Greenbury, with whom Elaine and I shared a flat in Belgravia. One of my memories of the dinner is our discussion of Gibberd’s design of the cooling towers at Didcot, which we used to pass regularly on our way by train down to the Cotswolds. The Gibberds waxed lyrical about the beauty of the cluster of cooling towers, something I confess I struggled to see.

But in recent days I had been struck in reading England in Particular, by Sue Clifford and Angela King, to see them also wax lyrical on cooling towers, in an entry squeezed between confectionery and corn dollies. “What a magnificent presence they have, these great chess castles gathering beside rivers as if for communal ablutions,” Clifford and King begin. “They steam away water and heat generated by the making of electricity from coal.” They mention Didcot, too, noting that the towers there “dominate views acros the Thames Valley and from Wittenham Clumps.” Protypically Clifford/King, that last bit.

Still, I don’t share their regret that, “Perhaps during the next twenty years these structures will disappear, taking their functional beauty into the history photographs.” They note that the dismantling of a single cooling tower near the M6 in Birmingham “proved disorientating.” True, I’m sure, but this is an area where we need to be disorientated, as I am sure Professor Thring would have agreed. Cooling towers are the most visible component of a fossil-fuel-to-electricity cycle which on the same time-scale will come to look criminally insane.

Much of the latent energy in the fuels is dumped into the atmosphere as steam. I remmeber visiting expreimental units aiming to use waste hot water to produce tomatoes, eels and such-like, though in the end most of them bit the commercial dust. The old CEGB, when I was a member of their Environmental & Development Advisory Panel for several years in the pre-privatization era, used to insist that the steam wasn’t pollution. But it has always signalled profligate inefficiency – and still does. Those cloud-making towers stand as symbols of an era of dinosaur technology.

Sunday, October 22, 2006

MURDEROUS NEIGHBOUR

Red in beak and claw, to mutate Tennyson. One of the neighbouring sparrowhawks on the Hill House lawn, photographed a couple of days ago by my father, Tim. The debris appears to have been one of the collared doves that are such a prominent part of the local acoustic environment. Sparrowhawks have come back in force, apparently, among other things decimating a neighbour’s dovecot at the bottom of Little Rissington Hill.

Saturday, October 21, 2006

APPLE DAY

Today was Apple Day, a celebration of local distinctiveness and diversity in terms of apples. Elaine brought back Orange Kidd apples from the Farmer’s Market in Barnes which deserve to be arrayed as artworks, for their glorious colours, but turned out to be wildly delicious too. Apple Day was launched many moons ago by one of my favourite charities, Common Ground. Two of the co-founders were Sue Clifford and Angela King who I first came acros when they were at Friends of the Earth. The culmination of their Common Ground efforts is a book I bought a couple of weeks ago, England in Particular. As Cleve West notes in today’s Independent Magazine, the book is “an almost biblical record of everything from accents and anty-tumps (anthills) to zigzags (a way to negotiate hills) and zawns (narrow recesses in cliffs).” I also came across one of my favourite artists, Peter Randall-Page (http://www.peterrandall-page.com/), ages ago thanks to Common Ground, who at the time were creating wayside shrines for walkers.

Friday, October 20, 2006

NAU AND BEST FOOT FORWARD

Matt (Loose) and I are finishing off the last bits of our 2006 Global Reporters survey, which is shaping up nicely. Craig Simmons of Best Foot Forward (http://www.bestfootforward.com/) comes in to give Mark (Lee) and I a briefing on their ecological footprinting methodology, which underpins WWF’s impending One Planet Business offering – which Seb (Beloe) and I have been helping with. Hard at work writing columns for the likes of Grist (with Mark), European Business Forum (with Geoff Lye) and Director. Late in the afternoon, Mark and I do a teleconference with a fascinating new start-up based in Portland, Oregon, called Nau (http://www.nau.com). They are largely refugees from companies like The Gap, Nike and Patagonia, and their sustainability strategy sounds world-class. They launch their first products in January. Worth watching, I think.

Wednesday, October 18, 2006

SHELL AND ECGD

Another hectic day, much of it spent with Shell. Niel Golightly, who we worked with when he was with Ford, has moved to Shell as VP for External Affairs & Communications in the company’s Downstream business, which stretches from bitumen and refineries to chemicals. I had to do two short presentations, one on climate change and one on the wider public agenda. Good people, some tough issues, lively discussion.

Then on to a dinner at Lancaster House this evening, hosted by Ian MacCartney, Minister of State for Trade – the annual ministerial convening of the members of the Export Credits Guarantee Department’s Advisory Council, which I chair. Walked from Waterloo, where the Shell event was held, across to St James, stopping off at Waterstone’s in Piccadilly on the way – where I bought three books, including two novels (one of which was Blue Man Falling) and The Goldilocks Enigma, which poses the question why the universe is so suited to life, at least in our neck of the woods. Weird October weather: by the time we were having a pre-dinner drink in Lancaster House the temperature was almost tropical, hot and steamy.

One issue on the agenda was the recent NGO proposal that the Advisory Council should consider ‘live’ cases like Sakhalin, the giant oil field being developed in Russia by Shell and Exxon. (At the moment, the Advisory Council only considers cases that have already been decided.) Sakhalin was already controversial, because of alleged environmental impacts, but has become a good deal more so now that the Russians have stalled a permit, on environmental grounds – though it is hard to believe that they care a fig about the environment. If the Advisory Council did shift to live cases, which it seems that we are unlikely to do, I would probably have to “consider my position,” straddling as I now find myself doing the worlds of oil and export guarantees. Meanwhile, it’s a fascinating opportunity to work on some of the issues that exporters are increasingly expected to manage, among them bribery and corruption, human rights and sustainable development.

Sunday, October 15, 2006

AIX ET MAS DES GRAVIERS

And here are some shots of Aix-en-Provence, Mont Sainte-Victoire and Mas des Graviers, where we celebrated the sixtieth birthday of Jan-Olaf Willums. On the evening of the celebration, there was a jazz band and 38 guests.


Museum window, Aix


Heads in a museum, Aix


Roadworks


Four Dolphins


Mont Sainte-Victoire 1


Mont Saint-Victoire 2


Elaine on Mont Sainte-Victoire


Praying mantis


Parasail


Cleared for replanting of vines


Elaine 1


Elaine and Pastis


Elaine and Doris


Elaine 2


Breakfast begins


Jan-Olaf


Mas des Graviers, masking the pool

Saturday, October 14, 2006

CYCLE COMES HOME FROM HOSPITAL

Have more or less finished wading through the pile of newspapers that built up while we were in Provence. After a session with the opticians this morning, where it turned out that I have embyonic cataracts, I walked across Putney Common to pick up my bike, finally repaired after my entanglement with the Mongolian woman (see 23 August entry). Also bought a radiant fluorescent yellow jacket to try to ensure that future autopredators see me a little earlier. Ribs almost mended, but, my, it takes a while. We really ought to have laws like those in Amsterdam, where it’s universally assumed that drivers are at fault in accidents involving cyclists. Things can swing too far the wrong way, of course, but we have a fair way to go before we are in any danger of that here.

Friday, October 13, 2006

FRIDAY 13

One explanation for the dark reputation of Friday 13 was the destruction of the Knights Templar in 1307 (http://en.wikipedia.org/wiki/Friday_the_13th), launched on Friday, October 13 – which will make the same date next year something of a milestone. Today, though, has been fun. First meeting, organised by Charles Perry of Green Order (http://www.greenorder.com/), was with Nick Hurd MP and Clare Kerr of the Conservative Party’s Quality of Life Policy Group (http://www.conservatives.com/tile.do?def=news.story.page&obj_id=126829, though the link to the Policy Group website didn’t work when I tried it). I can’t imagine ever voting Conservative, but I emerged impressed with what they are trying to do in such areas as climate change, quality of life and sustainable development.

Then Paloma Berenguer of Shell came across to brief me on a session on sustainable development I am due to do there next week. Next, among other meetings, we had a lively session with Marcos Egydio Martins, Chief Sustainability Officer of Natura (one of the most interesting of the many hundreds of companies I have visited and certainly the most impressive in Brazil, see http://www.natura.com/) and Simon Lyster of LEAD International (http://www.lead.org/member/2566). Later, John Ganzi came in to talk about a fascinating new social enterprise he is developing in the area of sustainable tourism.

And all this in the midst of my efforts to keep on track with the final bout of writing for our Global Reporters benchmark survey. The main section I worked on today covered corporate reporting in the emerging economies, or non-OECD world, and in the end quite well.

In the evening, I collapsed on the sofa to watch The Death of a President on TV. In many ways it’s shocking that they would do such a program on the assassination of a living President, but equally this President is likely to be remembered as a special case, a man who – as a Financial Times columnist argued earlier in the week – has done more than anyone else to make the ‘Axis of Evil’ a reality. I can’t help but enormously admire this week’s statement on the Iraq War by General Sir Richard Dannatt.

SHOULD YUNUS HAVE WON THE ECONOMICS PRIZE?

Sent a congratulatory note today to Muhammad Yunus (http://en.wikipedia.org/wiki/Muhammad_Yunus) on behalf of SustainAbility, after hearing the news that he had won this year’ Nobel Peace Prize (http://nobelprize.org/nobel_prizes/peace/laureates/2006/). It did make me wonder, however, whether it mightn’t have been more interesting if he had won the Economics Prize. If the socioeconomic side of sustainable development is ever to be achieved, his work on microcredit will be critical. Some years back, I was thrilled when the UK paperback of his book Banker to the Poor sported a quote from me, extracted from a review I had done for The Guardian. His work with Grameen – including the new partnership with Danone on local yoghurt production – is central to the book I am doing with Pamela Hartigan.

Thursday, October 12, 2006

CAN PROPERTY THRIVE IN A CHANGING CLIMATE?

Across to Claridge’s first thing this morning, to speak at the Estates Gazette Summit 2006, on the theme of how the property industry can thrive in a changing climate. Estates Gazette editor Peter Bill kicked off with comments about how weird the UK’s weather is at the moment, which is certainly true – at times it’s like June and quite sticky. He was followed by John Gummer, as co-Chairman of the Conservative Party’s Quality of Life Commission. One of the things he said was that any property develop who has been buying up land for development around airports could be in for a rude shock when the air travel business goes into something of a tailspin – and the Government imposes controls on further airport expansion.

I followed on, talking among other things about the need to green the valuation of buildings, something I really woke up to when listening to Chris Corps in Canada earlier in the year. Next up was Keith Wells, Director of Strategy & Planning at Dragon and Rupert Clarke, chief executive of Hermes Real Estate. Then a fascinating presentation by Jan van Dokkum, president of UTC Power, on everything from fuel cells to to the future of elevator technology. He was followed by Yolande Barnes, research director at Savills, on the trends in demand for greener residential and commercial property. And then Sir Crispin Tickell summed up. He is now director of the Policy Foresight Programme at the James Martin Institute for Science and Civilization at Oxford.

Lunch was in the Gordon Ramsay restaurant at Claridge’s, which I cycle past regularly but had never darkened the doortstep of. Food and wine exquisite. Then raced back to the office for a session on the Pharma Futures II event we are organising in Docklands next week, bringing together top executives from the pharmaceuticals industry and major pension funds, who invest in those companies. This initiative has been developed by Sophia Tickell, our Chair – and Sir Crispin’s niece. A much more structured approach to a particular sector than anything we have attempted to date. Today’s event made me wonder whether the property sector mightn’t be a suitable future case for similar treatment?

Tuesday, October 10, 2006

99 TO 1

An interesting thing happened at today’s conference organised by the Chartered Institute of Marketing (http://www.cim.co.uk/cim/new/html/newArt.cfm?objectID=45BE13FC-A022-58D8-769BE7A98652DAB6 and http://www.cim.co.uk/conf/speakers.html). My talk followed that of marketing guru Philip Kotler (http://www.kellogg.northwestern.edu/faculty/bio/Kotler.htm), who told me that his work has consistently overlooked our agenda – and that if he gets a chance to do a 13th edition of his standard work it’s one of the areas he feels he must now engage.

Then we had a breakout debate organised in typical university fashion (though not any university I ever attended), with a motion, a proposer, an opposer and two seconds. The motion was that “the triple bottom line complicates marketing – and doesn’t help.” I opposed the motion, perhaps not surprisingly.

I have to say that I played to the gallery a bit. I noticed that over half of the audience were women. So, while my main opponent read an excellent prepared speech, I did the thing on the fly, said I had no idea how to do a formal debate (appealing to the sympathy vote), noted that TBL thinking does indeed complicate anything it touches (but, then, it’s an increasingly complex world out there), and then told two stories.

The first picked up from the proposer’s attack on what he dubbed “minstrel-driven lists” of 3Bs (me), 4Ps (Kotler) or whatever. I said I had just come back from a land – Provence – where minstrels had played a critical role in the evolution of culture. One minstrel serenaded Sermonda, the beautiful wife of the hot-blooded Raymond de Roussillon, as one was meant to be able to do in those days. Raymond promptly waylaid and slew the troubador, I learned from Lawrence Durrell’s book Caesar’s Vast Ghost. He then had the man’s heart cooked and served to his unsuspecting spouse. When she discovered what had been done, she threw herself to her death from the castle’s highest window. The perhaps inevitable result was that an appeal for revenge was made to King Arragon, who invaded with an army of freebooters and put everything and everyone to the sword.

The point I was making, in perhaps overly dramatic form, was that a culture of male domination and brutality had eventually been civilised by a social movement, the Courts of Love, catalysed by the minstrels. And what had previously seemed normal later came to be viewed as repugnant. The same would be true, I concluded, as the sustainability revolution really gets into its stride. And the vote? Well, our session attracted around 100 delegates and when it came to the vote, exactly 1 hand went up for the motion, and every other hand went up for our view of the world.

Sunday, October 08, 2006

A HOWLING AND BELLOWING AT POURRIERES

As we walked around Mas des Graviers, partly through fields laid bare where Jan-Olaf’s vines had been pulled up to plant new ones, it was hard not to think of the fact that this plain beneath towering Mont Ste-Victoire was the scene of a perfectly hideous battle in 102 BC. A huge horde of Teutons and Ambrons streamed towards Italy and Rome, with a view to sacking the city. Plutarch says that the Roman troops under Marius (http://en.wikipedia.org/wiki/Gaius_Marius) watched the barbarians stream through a gorge beneath them for six days.

Whatever the facts, Marius outwitted his enemies, who had earlier slaughtered some 200,000 Romans in a disastrous reverse. Now Marius turned the tables once again, with his men killing anywhere between 100,000 and 200,000 of the Teutons and Ambrons, and taking an estimated 80,000 prisoners. Contemporary accounts report that the beleaguered Romans awaiting a counter-attack heard instead a “crying … all through the night, not like the sighs and groans of men but like the howling and bellowing of wild beasts.”

I have all this on the authority of Lawrence Durrell, in his book Caesar’s Vast Ghost (Faber & Faber, 1990 and 2002). Again according to Plutarch, the remains of the dead were left where they had fallen, rotting in the summer heat, with the result that the area became known as Campi Putridi, or the Fields of Putrefaction. And that phrase, it seems, accounts fro the name of the nearest village to Mas des Graviers, Pourrieres.

Thursday, October 05, 2006

AIX EN PROVENCE

Some photographs from Aix en Provence, where Elaine and I have been decompressing these last few days – having come down by Eurostar and TGV. Read Sophia MacDougall’s novel Romanitas on the way down, and am now immersed in Lawrence Durrell’s Caesar’s Vast Ghost, his valedictory book on Provence.


Site of the old thermal spring


Spirals outside the thermal baths


Fountain


Statue and modern equivalents


Market


Market 2


Cross-legged pillar


Bollards

Sunday, October 01, 2006

ROYAL SECRET

When I was in Auckland last week, a number of us recalled the limpet mining of Greenpeace’s Rainbow Warrior in 1985. Today it turns out – at least according to The Sunday Times – that one of French presidential contender Ségolène Royal’s brothers was the DGSE agent who attached the mine to the ship’s hull. A Portuguese photographer was killed and the incident backfired badly on France, except in France. Still feel that Royal is an attractive proposition, politically, but what a complex world.

That complexity is also underscored by another story in the same paper, taking groups like Greenpeace, Friends of the Earth, the Soil Association and WWF to task for the many flights their top staff take – and the climate consequences, both directly and because of the example they set. SustainAbility has offset its carbon emissions from all its activities, including team members’ lifestyles, for many years – and, in the case of client projects, has long invited clients to double the offset. But this is something we are clearly going to have to devote more thought to.

September 2006

John Elkington · 30 September 2006 · Leave a Comment

Saturday, September 30, 2006

SUSTAINABILITY APPOINTS SKOLL FELLOW

SustainAbility put out this press release yesterday:

SustainAbility appoint Maggie Brenneke as first Skoll Fellow

Hot on the heels of the announcement of a $1 million, 3-year grant from The Skoll Foundation, SustainAbility has appointed its first Skoll Fellow to help run its evolving Skoll Program on entrepreneurial solutions to sustainability challenges. Maggie Brenneke joins SustainAbility as both Associate Director and Skoll Fellow. She will work closely with John Elkington, SustainAbility’s Founder and Chief Entrepreneur—and will also play a leading role in business development and consulting, bringing expertise in the energy sector.

“The Skoll grant has been an extraordinary shot in the arm,” says John Elkington, “and Maggie Brenneke will help us drive our work in such areas as creativity, innovation and entrepreneurship. Our thanks to Jeff Skoll. Both with his Foundation and his new movie studio, Participant Productions, Jeff—who co-founded eBay—is an extraordinary example of entrepreneurial energy. A central goal as we move towards our twentieth year as a business is to leverage the passion, experience and contacts of such people in support of sustainable development.”

Prior to joining SustainAbility, Maggie worked in Portland, Oregon for LaunchBox a boutique strategy and market research consultancy, and for Ecos Consulting, as a Senior Manager focusing on developing energy efficiency and renewable energy transformation programmes for utility and government clients. Maggie has ten years’ industry experience and has a BA in Economics and an MBA.

So what persuaded Maggie Brenneke to become the first Skoll fellow? “What attracts me to SustainAbility and The Skoll Program”, she says, “is the opportunity to tap the wells of creativity springing up around the world – and in some of the most unusual places – to inspire fresh thinking in addressing our most pressing social concerns.”

Two new analysts join London team

Joining the London-based team in early October, Ivana Gazibara and Jean-Philippe Renaut will play important roles in supporting the implementation of SustainAbility’s new strategy. Recently graduated from the London School of Economics with Masters degrees and as key members of the Global Reporters research team, Ivana and JP will be working to apply their insights in key areas of SustainAbility’s forward strategy such as the emerging economies program and in further development of our ICT and healthcare sector practices.

Friday, September 29, 2006

CRYING WOLF

Our latest Grist column is titled Citizen Hope. It begins, “Who’s afraid of the big, bad future? Al Gore, clearly — and pretty much anyone who has seen An Inconvenient Truth. While Gore’s dissenters may argue that he cries wolf too often, no one who knows and understands the statistics used in the film can doubt that the Big Bad Wolf of climate change is at the door. The question is whether our economies are best built of straw, sticks, or bricks.”

For more, http://www.grist.org/biz/fd/2006/09/27/crywolf/

HOW MANY LIGHTBULBS DOES IT TAKE TO CHANGE THE WORLD?

The question isn’t mine. It’s from the September issue of one of my favourite magazines, Fast Company. And it’s about Wal-Mart’s plans to push compact fluorescent lightbulbs, with dire implications for the now wildly obsolete incandescent lightbulb industry. The scale of the company is mind-boggling, although that scale can be used for good or ill – as a range of activists, unions and local communities have argued in recent years. But my sense is that Wal-Mart CEO Lee Scott was serious when he described his environmental epiphany, post-Hurricane-Katrina, as waking up to the fact that the broad spectrum of environmental issues can be seen as “Katrina in slow motion.”

IN NATURE’S FACE

For some years, I have contributed a monthly column to a Japanese newsletter, Nikkei Ecology. The latest covers the death of Australian wildlife enthisiast Steve Irwin, whose funeral got saturation coverage when we were in Oz. Here is the piece:

NATURE HAS WAYS OF STRIKING BACK

When the World Economic Forum convened in Davos this year, one key question was what risks the world faces in the future? Among them, alongside terrorism, conflict and climate change, was the growing threat of pandemics. And that threat was brought home to me during a lecture tour of Australia and New Zealand a few weeks back, partly through the death of an internationally known Australian wildlife expert, and partly as I read a book—China Syndrome, sub-titled ‘The True Story of the 21st Century’s First Great Epidemic,’ by Karl Taro Greenfeld—on the long flight home. The book, which reads like a thriller, is about the evolution, spread and eventual containment of the SARS epidemic.

As we shuttled between conference venues in Australia, the TV screen in the limousine showed long sequences of the funeral of Steve Irwin, featuring the country’s Prime Minister John Howard (a political ally of President Bush in denying the reality of climate change) and an extraordinary list of Hollywood stars, including Russell Crowe, Kevin Costner (who made the film Waterworld in part to underscore the threat of climate change) and Cameron Diaz. But the highlight of the show turned out to be a tribute to her father by Irwin’s 8-year-old daughter, Bindi. Among all the tears and TV cameras it would have been easy to miss a key element of the drama: Irwin’s fame came in large part because he got in close to wildlife, for example wrestling crocodiles on camera. So the nature of his death—killed by a stingray, whose barb punctured his chest, was hardly a surprise.

What struck me as I watched the tributes flow was that Irwin’s work and fame was symptomatic of a world in which the human species pushes ever deeper into the natural world. Yes, that creates opportunities for wonderful television, but it also opens up growing opportunities for unknown diseases to cross the species barrier. Among the diseases that have jumped in this way have been Lassa fever, HIV/AIDS and SARS (Severe Acute Respiratory Syndrome). In his book, Greenfeld takes the reader on an extraordinary ride from the bedside of an early Chinese victim, via leading laboratoriess where researchers race—compete—to identify the new illness, to the World Health Organization as officials desperately try to work out what is going on behind massive Chinese government cover-up. We only just escaped a devastating global pandemic, with 15-20 per cent of those infected dying

SARS probably originated in the city of Shenzen, in China’s Guangdong province. Scientists tracked the site of the wild-species-to-human jump to markets and restaurants selling, slaughtering and cooking exotic wild animals for what is known as ‘Wild flavour’ cuisine. Thanks to a lawless culture, the trade in snakes, camels, otters, monkeys, badgers, bats, pangolins, geese, civets, wild boars had become a booming industry. In this horrendous, overcrowded, polluted environment a virus hopped from civet cats to humans. Worryingly, Greenfeld concludes that diseases like SARS and Avian Flu are part of a much wider pattern of disease that suggests that the next global pandemic will break out in Asia.

So was the Chinese cover-up unusual? No. In Vietnam, in 2004, the government covered up cases of avian flu rather than upset the preparations for the South-east Asian Games. What happens if the next pandemic builds as we move towards the 2008 Beijing Olympics? Who knows, but one thing we can be sure of is that if a major pandemic does take hold our delicately balanced global economy, much of it based on the globalization of Japanese just-in-time methods, will unravel. This could happen sooner—and much faster—than we might imagine.

Monday, September 25, 2006

WWF 2

More from WWF UK, http://www.wwf.org.uk/news/n_0000003012.asp

WWF CRASH

When I first heard a day or two ago that a WWF helicopter had gone down in Nepal, I wondered whether anyone we knew was involved. It turns out that they were, and the search party reports that all 24 people aboard died (http://today.reuters.com/news/articlenews.aspx?type=worldNews&storyID=2006-09-25T094932Z_01_DEL298529_RTRUKOC_0_US-CRASH-NEPAL.xml&archived=False). A meeting of the WWF UK Council of Ambassadors tomorrow morning has been cancelled. Our thoughts are with WWF and the families of those who died.

Saturday, September 23, 2006

BIG SHOT

Somehow, in transit, I have lost the copy of The Australian that on 21 September carried the interview I did in Melbourne, under its ‘Big Shot’ label, with a photograph against the a Titanic-like stairway. But the text can be found at http://www.theaustralian.news.com.au/story/0,20867,20448042-643,00.html.

Thursday, September 21, 2006

ULYSSES JOINS US IN MELBOURNE

If our Sydney event was largely business people, Melbourne has seen pretty much all levels of government represented. The day was kicked off by a longstanding friend, Terry A’Hearn – who is Director of the Sustainable Development Unit at Victoria’s Environmental Protection Agency. He had three ribs broken four weeks ago by an over-enthusiastic barrister during a game of football. So I kicked offf my presentation by saying that this was something else that Terry and I shared, though – given that my injuries were inflicted by an attractive Mongolian woman – mine probably had the edge in the romantic stakes. For the second time, I also showed the photo of our line-up with the Misses Earth, to underscore the travails of our journey so far.

The growing importance of government in sustainable development was weirdly underscored by a photo of a grotesquely muscle-bound Arnold Schwarzenegger in the lobby of the Sofitel Hotel, where we have been staying – and where our third conference has been held. His recent initiative to cap greenhouse gas emissions in California has featured in all my Down Under presentations this time – and was also mentioned by several other speakers. Who would have imagined a few years back that the Terminator would become an icon of sustainability, particularly given his continuing fetish for Hummers?

Among those contributing today were Matt Viney (Parliamentary Secretary for Innovation and Industry), standing in for John Brumby, State Treasurer and Minister for Innovation, a long-standing supporter of our series, Geoff Lawler (Director, Sustainability & Innovation, City of Melbourne), another long-standing supporter, and Liza Maimone (Partner, Environment and Sustainability Services, Ernst & Young).

After another highly successful day, seven of us (Alex, Attracta, Bob, Dave, Geoff, Murray and I) repaired to a Japanese restaurant to celebrate. On a whim, I brought along the mini-disk player and microphone that Crag (Ray) bought for me on eBay a short while back, and at the end of the meal – after Japanese beers (Asahi, Kirin), sake and a wonderful Australian red wine – I passed the mike around. Geoff Lawler become quite animated about the new green HQ (CH2) building the City of Melbourne has almost completed (http://www.melbourne.vic.gov.au/info.cfm?top=171&pg=1933), which I hope to visit next time around.


The CH2 building won 6 stars

But the evening’s astonishing highlight was Murray’s quite unexpected, end-to-end rendition of Alfred, Lord Tennyson’s great poem, Ulysses:

It little profits that an idle king,
By this still hearth, among these barren crags,
Match’d with an aged wife, I mete and dole
Unequal laws unto a savage race,
That hoard, and sleep, and feed, and know not me.
I cannot rest from travel: I will drink
Life to the lees: All times I have enjoy’d
Greatly, have suffer’d greatly, both with those
That loved me, and alone, on shore, and when
Thro’ scudding drifts the rainy Hyades
Vext the dim sea: I am become a name;
For always roaming with a hungry heart
Much have I seen and known; cities of men
And manners, climates, councils, governments,
Myself not least, but honour’d of them all;
And drunk delight of battle with my peers,
Far on the ringing plains of windy Troy.
I am a part of all that I have met;
Yet all experience is an arch wherethro’
Gleams that untravell’d world whose margin fades
For ever and forever when I move.
How dull it is to pause, to make an end,
To rust unburnish’d, not to shine in use!
As tho’ to breathe were life! Life piled on life
Were all too little, and of one to me
Little remains: but every hour is saved
From that eternal silence, something more,
A bringer of new things; and vile it were
For some three suns to store and hoard myself,
And this gray spirit yearning in desire
To follow knowledge like a sinking star,
Beyond the utmost bound of human thought.
This is my son, mine own Telemachus,
To whom I leave the sceptre and the isle,–
Well-loved of me, discerning to fulfil
This labour, by slow prudence to make mild
A rugged people, and thro’ soft degrees
Subdue them to the useful and the good.
Most blameless is he, centred in the sphere
Of common duties, decent not to fail
In offices of tenderness, and pay
Meet adoration to my household gods,
When I am gone. He works his work, I mine.
There lies the port; the vessel puffs her sail:
There gloom the dark, broad seas. My mariners,
Souls that have toil’d, and wrought, and thought with me–
That ever with a frolic welcome took
The thunder and the sunshine, and opposed
Free hearts, free foreheads–you and I are old;
Old age hath yet his honour and his toil;
Death closes all: but something ere the end,
Some work of noble note, may yet be done,
Not unbecoming men that strove with Gods.
The lights begin to twinkle from the rocks:
The long day wanes: the slow moon climbs: the deep
Moans round with many voices. Come, my friends,
‘T is not too late to seek a newer world.
Push off, and sitting well in order smite
The sounding furrows; for my purpose holds
To sail beyond the sunset, and the baths
Of all the western stars, until I die.
It may be that the gulfs will wash us down:
It may be we shall touch the Happy Isles,
And see the great Achilles, whom we knew.
Tho’ much is taken, much abides; and tho’
We are not now that strength which in old days
Moved earth and heaven, that which we are, we are;
One equal temper of heroic hearts,
Made weak by time and fate, but strong in will
To strive, to seek, to find, and not to yield.

A seven-stars-worthy recounting and podcast-in-the-making. True, at the end, Murray forgot the last six lines, but after the mike had circled the table, he remembered. As he finished the last line and handed the mike on, it caught him saying, “You could live by that.” He has. A great Australian, an enthusiastic supporter of all that is wonderful about this island continent, but also not afraid to name the challenges it faces in moving towards sustainability. He and his wife Dobrina have been transformative friends on this journey as we have striven, sought and tried not to yield to the passage of time and other challenges. A 72-year-old Ulysses and bringer of new things. As Tennyson put it: “Well-loved of me.”


Bimbocity: Schwarzenegger at work


Dave going global


Geoff Lawler leans into the future


Alex, Christine, Bob, Dave – and my empty chair (photo taken by Murray)


Alex, Murray, a cradled Australian red and Bob


Glowing with relief, sake and sunburn


Our two pianists, Bob (and Alex), try (unsuccessfully) to break into locked hotel piano


In the lift/elevator en route to a well-deserved rest

Wednesday, September 20, 2006

SYDNEY

Yesterday, as we flew in from Auckland, I read China Syndrome, by Karl Taro Greenfeld. Published by Penguin (though on the title page that’s rendered as Pengiuin), this is the story of SARS. Stunningly well written – more like a novel. A stupefyingly powerful case for transparency at all levels of the global economy.

The discussion in Sydney was livelier than in Auckland. Noel Purcell (Group General Manager, Stakeholder Communications, Westpac) kicked us off, arguing that business is now at a cross-roads, but that the paths leading outward are poorly signposted. Session chairs included Karen Waldmann, General Manager Regulatory, Integral Energy, one of the local companies that recently took a stand on climate change.

One of the most powerful elements of the presentations to date as been the stories told, Bob about his attempts to grow wheat and other crops without agrichemicals in his parallel-to-IDEO farming life, Dave about the growing pressure on companies like Intel to get toxic materials out of the value chain. The recent EU injunction to the ICT industry to get lead out of all of its products, including the tin-lead solder that has been a central feature of ICT technology since the get-go, has been the equivalent, Dave said, of saying to McDonald’s and Burger King that they can make all the burgers they want – just so long as they don’t use beef.


Dave (Stangis) and Attracta (Lagan) en route to airport

Tuesday, September 19, 2006

SYDNEY AND THE MISSES EARTH

We flew across to Sydney today, then made our way down to the Harbour for a drink ahead of being picked up by a boat owned by Ros Kelly (who I first knew when she was Australia’s Environment Minister) and her husband David Morgan (CEO of Westpac Banking Corporation). While we waited for Peter Kinder of KLD Research & Analytics – who just happened to be in Sydney – to arrive, several of us got embroiled with the Miss Earth Australia candidates (see photos below). In addition to their aesthetic qualities, they have to have a firm grip on at least one environmental issue. So the photos show us talking about bidoversity, salinization and the like. Honest.

When the boat and Peter had arrived, it was a tough job to prize our speakers away from the young ladies in green. But the effort was well worth it, as the boat put on speed and shot across the harbour. We picked up Ros and a friend, Peter Thompson, who is a leading educator, communications consultant, broadcaster and author. For many years he has been an ABC radio and television broadcaster and has hosted the ‘Talking Heads’ program on ABC TV. His publications include Persuading Aristotle.


Ros Kelly

Ros – who among many other things was the first Australian MP to give birth while in office (I discover in her Wikipedia stub, http://en.wikipedia.org/wiki/Ros_Kelly) – was great fun, as ever, and the party was under way. Later, we took a slow spin around the maritime museum (with its replica of Captain Cook’s bark The Endeavour, in which he went looking for the ‘Great South Land’) and then headed across to a small cove to anchor and have supper – watching the sun go down over the Sydney skyline. Breathtaking. Found myself wondering what Cook would have made of all this?

When we got back to the harbourside, David Morgan was there to meet and we all repaired to a fascinating bar to catch up and consider how best to respond to the Australian coal industry’s hard-ball tactics in response to recent attempts to get climate change onto the political agenda here.


Alex musing


Bob (Adams) does his research – Christine (Charles) in background


Four speakers (including me) carry out an eco-invigilation


We’re off to pick up Ros and Peter


Alex and Christine


Alex and Peter (Kinder)


Peter (Thompson), Bob (Adams), Dave (Stangis) and Attracta’s hands


Opera House and Bridge


The Endeavour


Waterfront


Replica paddle boat with Wallenius giant


Red water 1


Red water 2


Sunset over Sydney

Monday, September 18, 2006

SUSTAINABILITY 3.0: THE INNOVATION IMPERATIVE

And so we are off – with the first in the 2006 conference series held today in the Hyatt Regency hotel in Auckland. Murray Edmonds kicks of, saying this – our ninth series – is his swansong. Then come Ann Sherry, CEO of Westpac Banking Corporation in New Zealand and Judith Tizard, who – take a breath – is Minister of Consumer Affairs, Minister Responsible for Auckland Issues, Associate Minister for Arts, Culture and Heritage, Associate Minister of Transport, Associate Minister of Commerce and Minister responsible for Archives New Zealand and the National Library. Then me.

My theme was that we are headed towards a Sustainability 3.0 agenda, where 1.0 was the compliance agenda (when business was forced to do things by regulators and, as a result, was on the defensive) and 2.0 has been the corporate citizenship agenda, which like a snowball has scooped up a seemingly endless spectrum of issues, from human rights and bribery and corruption through to climate change. The Sustainability 3.0 agenda will see a growing focus on fun, creativity, innovation and entrepreneurial solutions that can replicate and scale.

My presentation will end each time with an edited version of an ABC TV program profiling Jeff Skoll, with cameos from people like George Clooney, Al Gore, Jesse Jackson and Robert Redford and social entrepreneurs like Martin Fisher of KickStart and Bill Strickland of nonprofit Pittsburgh-based Manchester Bidwell Corporation, which offers after-school programs to at-risk public school students and vocational training for adults. The producer, Grace Kahng, had very kindly edited down the film for me.

Then the rest of our team were Bob Adams, Head Designer of the Sustainability Practice at IDEO, Dave Stangis who is Director of Corporate Responsibility at Intel, Christine Charles who is Director of Environment & Social Responsibility at Newmont Australia, and Alex Barkawi, Managing Director of Sustainable Asset Management (SAM). Each day, as the tour travels around, we will also have local people chairing the sessions. Today, for example, we had people like Jim Collings (General Manager, Shell New Zealand) and Rachel Dupree (General Manager of the Sustainable Industry Group at the Ministry for the Environment). The day is brought to an end by a brief overview by yours truly, followed by Attracta Lagan of Managing Values, a long-standing friend and colleague who has taken over from Murray in working out where this travelling circus will head next. We know where we are headed toimorrow, however: Sydney.

Sunday, September 17, 2006

RANGITOTO AND MUSTANG

No sooner had we (Bob Adams of IDEO, Alex Bakarwi of Sustainable Asset Management, Dave Stangis of Intel and I) arrived at Auckland airport, than Murray Edmonds had scooped us off first to central Auckland, then to the ferry dock – from where Attracta Lagan took us out to Rangitoto Island. We walked up through the lava fields, in fitful sun and fitful rain, past the volcano’s gaping maw to the summit – from where you look out over the Rangitoto Channel to distant Auckland.

As we were getting ready to walk back down, a Battle of Britain memorial flypast began, with an extraordinary collection of old planes, among them a Catalina, a Dakota in D-Day colours, and a P-51 Mustang, I think the first time I have ever seen one aloft. Tim flew the Mustang in India, where I seem to remember they used to fly beer up to great heights to flash-distil it. No doubt a great contribution to the war effort. I also knew someone whose father was one of the first Mustang pilots shot down over Germany and was tortured ferociously, by people desparate to know about a super-weapon that was beginning to turn the air war in the Allies’ favour. Stunning, stirring sight as the growling, geriatric warbirds went round and round our summit, before heading out across the Channel to Auckland. But you could also imagine what similar aircraft in less friendly hands might have sounded like over Pearl Harbor or, in WWII Australia, Darwin.


Mustang


Catalina


Distorted tower

THE SPIRE

I finally read one of the most extraordinary novels I have yet come across on the flights to Auckland: William Golding’s The Spire, first published in 1964. Various people had recommended it, and it seemed particularly appropriate since when we did one of those rapid-fire word-choice tests many years back, in which you have to choose between matched pairs of words like foundation and spire, I went for spire with no hesitation. Aspirational. In my mind, at least, if you were building a spire the foundations would logically already be in place. Not in Golding’s book. My brain is now seething, infested with the story. The humming, then shrieking pillars in the cathedral on top of which Dean Jocelin builds his towering folly struck me (whatever Golding intended) as a powerful metaphor for the ecosystem changes we are beginning to detect all around, in our climate, marine fisheries and so on – as we continue to build our unstable civilization upon ever-more-precarious ecological foundations.

ANZ VS VEGETARIANS

The Air New Zealand flight from London to Los Ageles yesterday confronted me with some of the worst efforts at vegeratian food it has ever been my misfortune to confront. Before long, I gave up and went on an enforced diet. The good-hearted young steward had said it was his first day and when he later wanted to know if there was anything he could do better, I didn’t have the heart to suggest shooting the chefs.

But then on the leg from LA to Auckland, quite unprompted, a new steward said he hadn’t even bothered to put my vegetarian meal in the oven, it was so horrible. In so many words, he said that ANZ can’t be bothered with vegetarians and I would be better of with the ‘bland food’ option, where at least you got the odd potato. Hard not to agree. The sandwiches I was offered at one stage looked as though their flilling had been scooped up from the outfall from a silage clamp or intensive piggery.

Thursday, September 14, 2006

WHAT WOULD YOU HAVE GOT IF YOU HAD CROSSED MOTHER TERESA WITH RICHARD BRANSON?

Have just finished listening to and editing the taped conversation I did with Pamela Hartigan a week or so ago, for the second in SustainAbility’s Skoll Program series of podcasts. We got so carried away that I have gone Rambo and edited it into a Part I and Part II. Part I is provisionally titled: ‘How Not to Give Away $1 Million.’ And Part II: ‘What Would You Have Got If You Had Crossed Mother Teresa with Richard Branson?’ The answer to the riddle, originally posed by Pamela, is the social entrepreneur’s social entrepreneur, Muhammad Yunus of the Grameen Bank. But am glad no-one seems to have tried the experiment. Hybrid vigour can be taken too far.

Am beginning to enjoy this new format and technology as a way of connecting both with the agenda and the wider world. Tomorrow am off to Los Angeles, then Auckland, Melbourne and Sydney, and am taking one of our new (well, bought used off eBay) Sony MD Walkmans – or Walkmen – with me in the hope of chasing interesting stories to ground.

Thursday, September 07, 2006

ENVIRONMENT FOUNDATION

The Environment Foundation, which I chair, had a very productive Trustees’ meeting today, hosted as usual at SustainAbility’s offices. We were joined by a new Trustee, Halina Ward. And an idea I have been developing since the Richard Sandbrook memorial event earlier in the year – which would involve developing a collective history of UK environmentalism ahead of evolving some degree of consensus on where next – got a strong following wind. Have tested the idea on a variety of people in the field and all have been very positive, so am planning to move ahead, but would be interested to know whether anyone else is already embarked on such a venture?

AN INCONVENIENT TRUTH

This evening, Elaine and I went along to the Vue Cinema for a pre-release screening of Al Gore’s film, An Inconvenient Truth. The event was co-hosted by Business in the Community, The Prince of Wales’s Business and the Environment Programme, and Tomorrow’s Company. A delightful gathering of the tribes. I had had high expectations of the film – and they were exceeded. Gore was graceful, powerful, persuasive. The links he made to the near-death of his son and the death from lung cancer of his only sister, Nancy (the irony being that their father was a tobacco grower who, to that point, had largely ignored the evidence on the health effects of smoking), achieved some energetic emotional spotwelding.

The overall sense given is that it may well be too late to do much of any great import, at least if we leave it very much longer, but that the idea – promoted by people like Bjorn Lomborg – that all we need do is invest in helping people adapt is borderline criminally insane.

[Later footnote, on September 8: Interesting that Stanley Fink, deputy chairman of the Man Group, introduced last night’s film screening. Today’s Finanical Times carries the news that he is stepping back from executive duties to devote more time to philanthropy. This follows Bill Gates’ recent stepping back announcement, and that by Citigroup’s Sandy Weill that he would give away $1bn. A very welcome trend, but what will happen (to the trend) when the next recession kicks in, I wonder?]

Wednesday, September 06, 2006

MEDIA ON MY MIND

Spent a fair amount of time this week in the normal cycle of writing columns for various publications, including Director magazine, Grist and Nikkei Ecology (published in Japan). I also got mentions in the Financial Times and Wall Street Journal Europe, plus – a real thrill – had a piece appear in the fortieth anniversary issue of Resurgence.

Pamela Hartigan was in the office for several hours this afternoon, both so we could discuss follow-up on the book and record a new podcast, which (owing to my impending absence in Australia and New Zeland) should be out in a couple of weeks. The Schwab Foundation, which she heads, is building a wider range of media relationships around the world. Indeed, she had come on from a meeting with the Financial Times – which hopefully will help when the book comes out next year.

Tuesday, September 05, 2006

THE CYCLING WOUNDED

As the current frenzy of greening builds in the media, we are being encouraged to get on our bikes. All well and good, until you factor in the perilous conditions in which cycling is currently done. Jan-Olaf Willums was in the office earlier today, with Richard Blundell, his colleague in the TH!NK electric car venture. Jan-Olaf’s head now has an extraordinary, livid scar which loops across his scalp, from a wound he recently received coming off his bicycle on his way downhill from seeing an artist we both adore in Provence, Sama. That, I think, we can put down to over-enthusiasm.

Then, this evening, Elaine and I had Peter Kinder to dinner – and it turns out that when he came off his bike recently he broke all his ribs and did major damage to a shoulder, all of which are still in the process of mending. Which made me wonder whether I hadn’t got off reasonably lightly a couple of weeks back? Meanwhile, the Neurofen works wonders, though Peter was recommending industrial quantities of Ibuprofen.

Whatever Peter’s excuses, mine – of being hit from behind while well inside a cycleway – must qualify as almost watertight. As to getting back onto the road, it turns out that the mechanic who usually sees to my bike is away for a week, overlapping with my trip to the Antipodes, so it seems I’ll be bikeless for a while. It’s a little like losing a limb.

Sunday, September 03, 2006

FORUM FOR THE FUTURE ALUMNI


Tintern Abbey

Got back home earlier this evening after driving back from Ross-on-Wye, which we visited for the first time this morning. Last night, we had arrived at The Leadership Trust centre in West-under-Penyard (http://www.leadership.org.uk), just outside Ross, where I was due to do an evening session with alumni of the Forum for the Future Master’s programme. Soon after we arrived, we sat in on a session that Forum CEO Peter Madden and a colleague did on futurology and scenarios, then after dinner Sara Parkin introduced me and off we went. After a short introduction, I basically turned it over the to the 50-or-so alumni to drive with their questions and comments, and the discussion took wing. Hugely enjoyable. Elaine and I got to bed around 12.30, with the distant rumour of jollity continuing on virtually until sunrise. On our way back today, we visited Symond’s Yat, walking for a couple of hours alongside the Wye, and meeting a huge caterpillar along the way, and then dropping in on Tintern Abbey on the way home – arriving at the Abbey as Vespers were sung.


Market building, Ross-on-Wye


Wye, Symond’s Yat


Ditto


Caterpillar – for what? Does anyone know?


Wye

Saturday, September 02, 2006

PODCAST PAT


Pat Elkington – listening to taped interview

This morning, I managed to record a long sequence of my mother, Pat, talking about cellar that sits beneath the oldest end of Hill House. Apparently someone came through a few weeks back who was something of an expert in such things. He went down into the cellar and pronounced that it was possibly a couple of hundred years older than we had thought – we had always assumed it was from the 1500s, predating that end of the house. We also talked about the cider presses that used to be set up in our back yard as late as the 1920s, when the turned Rissington Redstreak apples into a powerful cider, much of which was chanelled through lead pipes into barrels in the cellar. There’s a new book by Michael Boyes, a neighbour, which contains a 1920s photograph of eight men at work on the presses, all wrapped in sackcloth aprons. We were given the photo some years ago by Bill Oakey, whose family were involved in the cider-making way back then. Sadly, the last Redstreak apple tree was felled a few years back, apparently.

But much of the time we talked about the ghosts that have long haunted that end of the house, most notably the 12-year-old girl who many years ago told my siblings via a ouija board session that she had died falling down the back stairs while visiting the house. Have never believed in ghosts, but this one has put in too many appearances for comfort. Even guests who knew nothing about her have found themselves following her downstairs. With advice from another expert, I think from Gloucester Cathedral, Pat eventually did a DIY exorcism, which seems to have worked. Now the idea is to edit this morning’s tapes down into some sort of podcast for the website.

Friday, September 01, 2006

THE SPIRE AND A BLOODIED EYE

Another Friday, but one that marks the 33rd anniversary of Elaine and I getting married in 1973 – an event I suspect we have never previously celebrated as such, and rarely remembered. More often than not I have been abroad, but not this time – and we drove down this morning to Little Rissington, en route to a Forum for the Future event tomorrow, near Ross-on-Wye.

At the last moment, however, my father had to take my mother across to Cheltenham to get an injection in her eye, so after lunch we drove across to Stow-on-the-Wold with Caroline. There Elaine fell in love with a raku ceramic hare, sprawling out in a gallery window, its legs crossed ahead and behind. So it became the first anniversary gift more or less in living memory. A few doors along, we also dropped into the Borzoi Bookshop, from which I emerged with Sun Shuyun’s The Long March, Douglas Galbraith’s A Winter in China, and William Golding’s The Spire – a book I had been meaning to track down for years. In that old test where you are asked to choose – fast – between the words foundation or spire, I went for spire without any hesitation, as did Elaine. I suppose we both assume that the foundations will sort themselves out … unlike those under Dean Jocelin’s towering folly.

On the way back from Stow, we dropped down into Icomb in the hope of seeing Bunny (Vanda) Palmer, and arrived a few moments before she came back from a trip across to Stow. Had a wonderful time catching up and discussing the diaspora of once-upon-a-time children from our various families. In her eighties, Bunny is an extraordinary advertisement for old age, though that generation is not without its torments these days. When we got back, it was to find the parents back – and Pat’s eye so bloodshot that it reminded me of that ghastly still from Eisenstein’s Battleship Potemkin film.

August 2006

John Elkington · 31 August 2006 · Leave a Comment

Thursday, August 31, 2006

BOOK AND BRUISES

Have just pressed SEND on version 3 out of 5 of the new book with Pamela Hartigan, which has been taking a fair amount of my time this year – indeed, in recent years. Now we’ll see what Harvard Business School Press have to say.

Meanwhile, my bruises are beginning to turn wondrous hues, hopefully in preparation to fade. It’s like seeing an X-ray image of the handlebars and kerbstones coming out. Have made the acquaintance of a wondrous variety of painkillers since my encounter with the Mongolian woman and her car, but have been weaning myself in recent days. Next thing will be to take my bike to the bike hospital.

As I nursed my cracked ribs, I have also been working on a whole bunch of different projects at SustainAbility, including our latest Network Debate (which serendipitously spun off a column for Grist, http://www.grist.org/biz/fd/2006/08/29/plastics/); on the survey of our 8000-member Compass Network; on our globalization report; on a couple of new appointments to the team, including a Skoll Fellow; and, with Rupert Bassett, on a major revamp of our branding and of our slide formats – ahead of the Australia and New Zeland tour on ‘The Innovation Imperative’ in mid-September (http://www.sustainability06.com.au/).

Thursday, August 24, 2006

THE FUTURE FOR GREEN BRANDS

Nursing my cracked ribs, and feasting on painkillers, I made it across to the ‘Will non-green brands survive?’ session organised by Esomar (http://www.esomar.org). Was standing in for Julia Hailes, who is speaking at Esomar conference later in the year. Spectacular views all around, of Tower Bridge and HMS Belfast. Facilitated by John Kearon (CEO and Founder, BrainJuicer), and the other speakers were David Bickerton (General Manager, Brand and Group Communications, BP), Mark Palmer (Marketing Director, Green & Black’s), Alison Austin (Head of Brand Policy & Sustainability, Sainsbury’s), Stephen Philips (Director & Founder, Spring Research) and Will Galgey (Director, Henley Centre HeadlightVision). My view was that the pressures for greener brands would grow, overall, but that – sadly – there would continue to be plenty of room for non-green brands. Afterwards, Sam and I walked back along the river to Tower Bridge, to catch a taxi back to the office.


On the theme of our latest Radar


HMS Belfast


Greater London Authority building


Black egg echoes Erotic Gherkin

Wednesday, August 23, 2006

THE OUTLOOK ON PEER PRESSURE

Media interviews are strange. You do (or maybe it’s just me who does) them in the midst of everything else, quite often without thinking too deeply, and then the paper, magazine or whatever comes along and you’re stuck there, like a butterfly on a pin. Pleased to see myself on the cover of the leading Indian magazine, Outlook Business (August 20, 2006, interview on pp 54-55: ‘Peer pressure is a big change agent’), given that India is one of SustainAbility’s focus countries in the coming years. But also interesting to see myself quoted as saying that Transparency International (http://www.transparency.org) is an “aggressive” campaigning organisation, something I would never say. Energetic, certainly. Effective, without question. But aggressive, hardly. Overall, one of my favourite NGOs.

SPARE RIB

My mother has always insisted that I was born with an extra rib – a doctor told her so when I was small. Just as well, really, since I seem to spend most of my time cracking my ribcage. Last night, as I cycled home via Olympia, a Mongolian woman – first day driving on London roads- swivelled around in her seat as she drove along, she later told me to constrain a 6-year-old daughter who had escaped from her safety belt, in the process veering into the cycle lane I was pedalling along.

The long and short of it is that I was once again airborne, flipped, landing with my ribcage on the kerbstone. The driver turned out to be perfectly charming, but as someone put it today, one pays a price for the city’s diversity – the first time I was left unconscious in London’s streets was in 1975, when an Indonesian (first day out on London’s roads) overtook me as I sped down Bow Street, Covent Garden, en route (it’s a longer story) to Cairo, and then turned hard across me. I sailed clear over his roof.

Last night’s fracas, however, was the first cycling accident in my growing portfolio where the police were involved and I found myself ferried off, after an eternity of different people taking the story down in notebooks they didn’t seem to know their way around, to hospital in an ambulance. The service at the Charing Cross Hospital was lamentable. I couldn’t sit down because of the pain, and no-one bothered to ask whether I wanted the oil, grit and other matter washed out of my grazes. So I finally gave up without having the x-ray and rode the buckled bike home, literally screeching in pain as I went along. People must have thought I was a banshee, with the front wheel wailing in sympathetic harmony.

But my latest set of cracked ribs have been subjected to a wondrous assortment of painkillers today, and I came home this evening to find two boxes of further pharma-wonders on the table. All of which made the session we had today at SustainAbility on the future of the pharmaceutical industry seem quite relevant.

Friday, August 18, 2006

MY FIRST PODCAST

As part of SustainAbility’s Skoll Program on Social Entrepreneurship, we have posted our first podcast on the SustainAbility website (http://www.sustainability.com/insight/skoll_article.asp?id=538). It features a conversation between Sophia Tickell (our Chair) and myself on the field of social enterprise – and why we are so interested in the field. The title: ‘What is it about Social Entrepreneurs?’ Any comments on the content and format always welcome, not least because we intend to do more of these things.

JOYS OF LIFE

Cycling home last night, heading south towards Hyde Park Corner by the Joy of Life fountain inside the Park, I was once again struck by how beautiful and cathedral-like the ride of plane trees is there, with the setting sun slicing between the great trunks. The photos below were taken as I zoomed along, hence the blur. But the cathedral-like setting was appropriate, since around the same time the funeral was taking place of Clark Turner, to whom we were related via his wife Charlotte.

Over the years, we have visited the Turners a number of times on Vashon Island, not far from Seattle, in their extraordinary glass and wood home right on the water. Indeed, the last time I went – last year – I was there just in time to see Clark off to the ferry and hospital. I called Charlotte a couple of days back to see how she was and, in the process, recalled Hania catching a salmon from the beach in front of their home. Her face – this was many years ago – was the most extraordinary blend of excitement and devastation at ending the life of such a beautiful creature. And then, irony or ironies, we discovered it was out of season. Must do something for salmon conservation in Puget Sound.

One of the great joys of Clark’s life was sailing – and there was one memorable day when he took all four of us out for a long sail around the Sound, a gloriously sunny day with Mount Hood rearing in the distance. All a bit like that long-ago album cover for the Beach Boys’ Summer Days, but sunnier still. I shall remember him that way.

Saturday, August 12, 2006

TOMORROW’S GLOBAL COMPANY INQUIRY

Have just joined the Tomorrow’s Global Company Inquiry team (http://www.tomorrowscompany.com/global/news.aspx). For more information see: http://www.tomorrowscompany.com/uploads/TGC_pressrelease.pdf

Thursday, August 10, 2006

CAROLE AND LARK ASCENDING

After I cycled home, Elaine and I walked across to St Mary’s Church, Barnes, for a 15.00 start to the funeral service for our long-standing friend, Carole McGlynn. Appalling how many of our female friends have died of breast cancer. We met because I worked with her husband, Roger, at TEST in Covent Garden in the mid-1970s, and it was because of them we first came to Barnes and decided to settle here. Still remember the day we walked across Putney Common, past a fair, to have lunch with the McGlynns, and – to my surprise – I found myself beguiled with the area. A wonderful celebration of a gentle woman, themed around gardens, her great delight. Beautiful violin solo of the last cadenza of ‘The Lark Ascending’ by Vaugh Williams. First time I have seen a wickerwork coffin. Then back for a gathering in the Old Sorting Office, under lowering clouds, before heading home to continue work on the new globalization report.

SAVANNAH SW7

Cycling back through Hyde Park early this afternoon, I was struck by how savannah-like the landscape is becoming – with grass not even golden but dead-white and giving way to dirt. Many visitors sit on benches, seemingly oblivious. How long before we all look like extras in Lawrence of Arabia?

Tuesday, August 08, 2006

DINOSAUR BREATH AND UNICYCLE

Ah, the sweet smell of tractor diesel as I cycled along Great Marlborough Street this morning, in the wake of some sort of road-mending vehicle. Brought to mind the heady aroma of the small flock of tractors and harvesters that would head out from the next farm in Ireland in the 1950s, into a cool, sunny summer morning. A flock of metallic dinosaurs, their breath on the morning breeze redolent of the fossil fuels they consumed – and which look set to become wildly more precious in the coming, post-Peak Oil decades.

Odd how the mind works – sometimes linking things you are already thinking to external smells, sights and sounds. As I cycled in to Holborn yesterday, I looked along the Thames foreshore as I crossed Hammersmith Bridge, but saw no herons – having always chosen to view them as a sign of good luck. Then, as I passed Kensington Palace, a great swirling, honking cloud of geese, perhaps 80-100 strong, came in to land on the great pond. As I continued alongside Rotten Row, eight geese did a flypast, heading east in Victory V formation. My brain was processing all of this symbolically, concluding that the absence of herons and the cloud of geese symbolised a need to move from individual to collective initiative in our field, and that the ‘V’ of geese spoke to the need for leadership.

Then an extraordinary unicyclist shot across my path, atop a single wheel at least twice the size of mine, whizzing towards Hyde Park Corner. Well, said the brain, that’s a powerful signal that we also need creativity.

Then as I rode home across the Tames, I looked the opposite way to usual, downriver, away from the dazzling sunset, and there – camouflaged among the stretching fingers of river mud was the vertical accent of a heron. And riding in again this morning, there were two. Don’t ask me what it all means, but my brain – always seeking patterns – saw today’s twin herons as symbolising my continuing need to work in tandem with another key person, as with Pamela Hartigan on the book or, now, Ritu Khanna on our new report on globalisation.

Friday, August 04, 2006

SUMMER EXHIBITION

After interviewing a new candidate for the SustainAbility Associate Director role with Mark and Maddy, I headed across to the Royal Academy of Arts (http://www.royalacademy.org.uk), to meet up with Elaine and see the Summer Exhibition. Some fascinating things, but needed to race home to let in Kim (Russell) from SustainAbility, who is helping me sort out some computer problems. Then clattered on with the book – and with the analysis of the first round of responses to a major survey we are doing online at the moment on the subject of globalization (http://www.sustainability.com). The number and quality of replies has been extraordinary.

I was asked to cease and desist when taking pictures in the Summer Exhibition, not having realised it was forbidden. So here are some illicit fruits:


Rat and Elaine

Mona 1

Mona 2

Vincent and William

Scissormen: one of Elaine’s favourites

Wednesday, August 02, 2006

I WAS RAUL CASTRO

The news that Fidel Castro has gone into hospital and that his brother Raúl has taken over the reins of power reminds me that in 1969 or 1970 I was Raúl Castro. At least in a war-game at university, I played the role of the dictator’s brother, with observers watching us all from behind a one-way mirror, never realising that I would be in power something like 36 years later. One of the papers today notes the comments of a Jesuit priest who taught the three Castro brothers at school – that they were the worst bullies he ever came across.

July 2006

John Elkington · 31 July 2006 · Leave a Comment

Monday, July 31, 2006

NEOPHYTE PODCASTERS

Elaine, Sophia (Tickell) and I had lunch today at the Galleria Charlick (http://www.charlick.co.uk/), then went back and – with the help of Craig Ray, who helps us on website and other electronic fronts – Sophia and I recorded our first podcast. Will be posting it once the new Skoll Foundation area of our website is ready, but on today’s experinece I could quite get into it …

Friday, July 28, 2006

600 POUND GORILLA

Spent middle of the day with World Economic Forum, at 11 Cadogan Gardens, brainstorming agenda for the 2007 Davos summit. Fascinating session, but off the record. The thing that sticks in my mind, however, was one of the WEF team saying that this year in every company boardroom they have visited the sustainability issue looms, if I heard right, like “a 600-pound gorilla.” If I did hear accurately, that’s 200 pounds short of a 800-pound gorilla, the meanest gorilla in the forest, but I count it as progress of sorts.

Tuesday, July 25, 2006

BUSINESS IN THE ENVIRONMENT

Across to Canary Wharf for a Business in the Environment (http://www.bitc.org.uk/programmes/programme_directory/business_in_the_environment/) advisory group dinner, chez Barclays Bank, ahead of a BiE corporate members meeting. Dinner on the 31st floor, with spectacular views across Docklands. Among advisory group members taking part were Tom Burke, Polly Courtice and Mark Goyder, and the BiE members noted at the end of the session that they had been struck by how often – and how forcefully – the issue of climate change surfaced.

Monday, July 24, 2006

TH!NKING IN THE SUN

EasyJetted from Gatwick to Marseilles on Saturday morning, with Doug Miller of GlobeScan (http://www.globescan.com), to take part in a brainstorm session on the future of the TH!NK electric car company (http://www.think.no), chez Jan-Olaf Willums. With four partners at InSpire Invest (http://www.inspiregroup.no/), Jan-Olaf recently bought the company. He picked us up at the airport and drove us to Mas des Graviers, his extraordinary home-from-home outside Pourrières.

Among those also taking part were people from Inspire and TH!NK, plus Alf Bjorseth of Scatec (Norway), Richard Blundell of Environmental Businesses (Switzerland), John Boesel of Calstart in the USA (http://www.calstart.org/), Patrik Kunzler of MIT’s MediaLab, Philip MacNamara of Inspire Nation (Eire), Eva Solheim of Innovation Norway (she’s based in San Francisco), Ber Sweering of ABNAmro (The Netherlands), and Claude Fussler – who also now lives in Provence, is a long-standing friend and colleague, and used to work with Dow Europe and then the World Business Council for Sustainable Development.

The idea behind TH!NK can be tracked back to the 1973-74 oil crisis, when Lars Ringdal conceived the idea for a compact plastic-bodied urban car. (Early designs struck me as rather like garbage cans on wheels, but more recent products have been more attractive.) The idea lay dormant for several years, but growing environmental concerns in the late 1980s got things back on the road. In 1990 PIVCO AS (the Personal Independent Vehicle Company) was founded by Lars’ son, Jan Otto Ringdal. During the Lillehammer Olympic Games in 1994, only electric cars were allowed into the centre of town, where 10 second generation PIVCO prototypes were tested under pretty extreme climate conditions. PIVCO’s third vehicle generation was developed during 1994 and 1995, and named CityBee in Europe and Citi in USA.

Financial difficulties temporarily stalled development, but in January 1999 the Ford bought a 51% share of PIVCO Industries, which was renamed Think Nordic AS. That was shortly after SustainAbility started working with Ford. Ford later bought the remaining 49% of Think Nordic and formed the Think Group, which led the development of environmentally friendly vehicle technology in Ford. Over the course of the next two-and-a-half years, 1005 vehicles were produced, creating one of the largest fleets of electric vehicles on the road. The car was sold in 14 countries, including Norway, Denmark, Sweden, and selected cities in Europe and the United States.

Despite considerable investment and a fair amount of progress, Ford announced in August 2002 that they were pulling out of Think Nordic, on the basis that they wanted to concentrate on other alternative technologies such as hybrids and fuel cells. On February 1st, 2003 Kamkorp Microelectronics was announced as Think Nordic’s new owner – and it was from Kamkorp that InSpire recently bought the company.

We had an extremely productive series of sessions, and a good deal of fun, with pretty much everyone becoming more enthusiastic about the potential of the product and business as the meeting progressed. Certainly the ambience and home-produced wine helped, but then I have always found the combination of cities, mobility, design and sustainability a fairly heady mix.

For me, it’s all part of my growing fascinating with the world of entrepreneurial solutions to sustainability challenges, which I’m working on both as part of our evolving program of work funded by the Skoll Foundation (http://www.skollfoundation.org) and in the book I’m doing with Pamela Hartigan of The Schwab Foundation (http://www.schwabfound.org).

Even if Ford ultimately couldn’t make sense of the TH!NK business, part of what drives me in all of this is a growing interest in understanding what mainstream business can learn about tomorrow’s value, markets and business models from the ever-widening spectrum of social and environmental entrepreneurs, and – at the same time – how big companies and financial institutions can weigh in, both helpfully and sucessfully.


Waiting for the bee


Potshot


Part of Mas des Graviers


… and Doug
too


Eva making sense


Under the mulberries


Is this a queue or a line?


Doris (left) introduces the tapanade

TH!NKers


Shady circle


Embrace?


Or an estate-agent showing off the pool?


The night before


Still life with balls

Thursday, July 20, 2006

CAKE FOR CAMERON

Delightful interlude this afternoon when Judy (Kuszewski) came in with her new baby, Cameron. The photo below is in the spirit of a piece I’m writing for Radar on diversity at SustainAbility. Shown are Maddy, Corrina, Sam, Kelly, Ritu, Antonia and Ivana. And there’s more diversity there than meets the eye, though the line-up is perhaps a little skewed to the distaff side. The photo above is of Antonia, one of our Canadian interns, holding Cameron while Judy caught up with tea.

NOT ALL BOSCH

Took part in the first Bosch Consumer Forum this evening, in the Churchill Dining Room at the House of Commons. Security worthy of a G8 summit, but we slipped through like eels. Managed to pass on Elaine’s thanks to Bosch UK Managing Director Robert Meier for her kitchen machines, which have served us very well over many years – and with a considerably lower environmental impact than would have been the case with many other brands (http://www.bosch.com/content/language2/html/index.htm). Over dinner, Robert told me about the company’s history, including the fact that the founder went public before WWII, but then bought the company back. Controlled by a foundation today, Bosch is able to pursue a much more independent line, and has long featured environmental excellence as a key part of its strategy.

Peter Ainsworth spoke, as the Conservative Shadow Secretary on Environment and the usual bundle of DEFRA extrusions (http://www.peterainsworth.com/). Surprisingly engaging for a Tory. Noted that “most people don’t go through life wanting to be part of the problem. They want to be part of the solution.” He also underscored the fact that what we need now is visionary leadership and “smart legislation,” coupled with tax incentives and financial penalties. Meant to ask him what he thought of Ken Livingstone’s congestion charge …

He had kicked off with what must be an oft-quoted (in this dining room) and perhaps apocryphal story of Churchill, from the days when Labour’s Clement Atlee was Prime Minister. Churchill apparently arrived in the Gents when Atlee was already installed, and walked determinedly to the other end of the line of urinals. When Atlee complained that this wasn’t “friendly,” Churchill – perhaps brandishing his not insubstantial member – growled words to the effect that “every time you see something big, useful and largely functional, you want to nationalise it!”


A little over my head


Homeward bound

GLOBAL REPORTERS 06

Interest has been building rapidly in the latest round of SustainAbility’s every-second-year ‘Global Reporters’ benchmark survey of international best practice in corporate sustainability (or non-financial) reporting, carried out in partnership with the United Nations Environment Programme (UNEP) and Standard & Poor’s (S&P). As part of the process, we have had the pleasure of four GR06 interns in the London office: Manuela Fremy, Antonia Gawel, Ivana Gazibara and JP Renaut. (Another intern, Chris Guenther, is working in our Washington, DC office on our stategy in the area of innovation.) More GR06 information at: http://www.sustainability.com/insight/globalreporters.asp?id=458

Wednesday, July 19, 2006

SERPENTINE COSMIC EGG

Because I’m reading The Cloudspotter’s Guide, I couldn’t resist posting another photo of the dome alongside the Serpentine Gallery, taken as I cycled by this morning. The weather may be a little steamy, but it’s wonderfully uplifting to see the aerial precursors of further summery days.

Sunday, July 16, 2006

AN UPSIDE OF AVIAN FLU

Heard a few days from a friend who we know from holidays with family in the Seattle/Vashon Island area. Blake Trask was updating me on various family members who are ill, but also noted that he had returned to the Alaskan Arctic for “another go at shorebird research. While I didn’t think I’d return, my researcher friends greatly expanded their research due to new funding from the avian influenza scare and the offer of actually getting paid to do once-in-a-lifetime work lured me up again. For the last two weeks I flew around in helicopters across the oil-threatened National Petroleum Reserve-Alaska (contrary to much of the rhetoric, this is the real biological gem of the Alaskan Arctic), and starting around 15 July or a little earlier I will be in charge of a small remote field camp located on the Arctic Ocean. I posted some photos and words of my time up here at www.blaketrask.com.”

I asked Blake if he minded my including the link. He didn’t.

Friday, July 14, 2006

STRANDBEESTEN

Fascinated as I am by mutation and evolution, I couldn’t miss the exhibition of Theo Jansen’s strandbeesten at the ICA, which I dropped in to see on my way in to SustainAbility early this afternoon. They look way better in motion (http://www.strandbeestmovie.com) than strung up from the ceiling of a black-walled gallery, but they were striking enough. Jansen hopes that the things will continue to evolve to the point where they can lead an independent existence on beaches, or some other habitat. A form of mechanical tumbleweed, driven by the winds. A delightful conceit.


Photo by Loek van der Klis


Photo by Loek van der Klis

Thursday, July 13, 2006

CORPORATE RESPONSIBILITY & GLOBAL BUSINESS

Spent much of the day at London Business School, taking part in a conference on Corporate Responsibility and Global Business – the third in a series organised by Craig Smith of LBS and Boston University, the Center for Responsible Business, and California Management Review (http://www.london.edu/crconference/). The event was sponsored by Nestlé, and my panel session involved Peter Brabeck-Letmathe (Chairman and CEO, Nestlé SA), Deborah Doane (Director, CORE Coalition), and Stefan Stern, a management columnist for the Financial Times. A very lively debate, and I then stayed on for the dinner, at which Craig Sams, President of Green & Black’s, did a very funny after-dinner speech.

At one point he said that Green & Black’s had had to play the role of the “serpent in the Garden of Eden,” telling consumers about all sorts of horros in the chocolate supply chain that they didn’t much want to hear about. Interesting that Green & Black’s were taken over a while back by Cadbury’s, and that L’Oréal, owned by Nestlé, has recently taken over The Body Shop. Who’d have thought it? But when I asked Craig in the discussion period what the most difficult part of the relationship with Cadbury had been, he said the whole thing had gone remarkably smoothly. Sounded a bit like a long-gone chocolate ad, but such routes to scale for social entreprises represent a key theme Pamela (Hartigan) and I are covering in our new book.

PUBLIC SUPPORT FOR CLEAN ENERGY

On the eve of the St. Petersburg G8 Summit focused on energy security, a 19-nation opinion poll conducted for the BBC World Service by GlobeScan (http://www.globescan.com/news_archives/bbcwsenergy) shows that large majorities around the world see grave threats from the way the world currently produces and uses energy.

Across all countries polled, majorities express concern that current energy policies pose the triple threats of harming the Earth’s environment and climate, destabilizing the global economy, and sparking conflict and wars. There is overwhelming support for alternate energy development as well as higher fuel efficiency standards in automobiles. (Interestingly, the UK media today carry news that London Mayor Ken Livingston plans to cane SUV drivers by charging them £25 a day to enter the city’s congestion charge zone.) In some countries there is concern – not surprisingly – that major energy suppliers, especially Iran and Venezuela, may withhold oil exports.

More detailed findings:

Eight in ten citizens (81%) across the 19 countries are concerned about the impact current energy policy is having on the Earth’s environment and climate.

This concern for environmental and climate impacts is closely followed by three in four citizens expressing concern that energy shortages and prices will destabilize the world economy (77%) and that competition for energy will lead to greater conflict and war between nations (73%).

Strong majorities across the 19 countries want governments to actively address energy issues, especially through tax incentives to develop renewable energy supplies (80% favor) and higher fuel efficiency standards for automobiles (67% favor).

According to GlobeScan President Doug Miller, “People see the energy status quo as too risky. What’s fascinating is that in the midst of historically high energy prices and geopolitical tensions, the number one energy concern in every industrialized country we surveyed is the impact on environment and climate.”

While I am at home this morning, working virtually ahead of speaking at a conference at the London Business School this afternoon, Elaine has made off with Doug’s wife, Margot, to take in some art exhibition … while there’s still time, perhaps.

SWIFTS PLAY CHICKEN

Well, they’re back. We commented only a few days ago that we hadn’t seen many swifts this year, and I said I thought that they normally seem to arrive in late July. And there’s a reason why I notice. As I cycled in to SustainAbility yesterday, the glorious screeching of swifts filled the air. Their shadows raced over the tarmac all around. But they haven’t yet started to play chicken with me, with 5-6 flying at me at head height, then breaking to either side at the last possible moment. A bit of background on these extraordiunary birds can be found at http://www.bbc.co.uk/insideout/south/series7/swifts.shtml, and I’m now looking to see if we can find a ‘Swift Brick’ or two to boost their chances of breeding in Barnes.

Tuesday, July 11, 2006

SANDBROOK MAGIC

Waiting for Elaine outside the Royal Horticultural Halls late this afternoon, I found myself immersed in a steady stream of friends and colleagues, some of whom I hadn’t seen for 20-plus years. This was a celebration of the life of Richard Sandbrook, who I first met in the early 1970s at Friends of the Earth, when Elaine briefly volunteered there. Worked with him later in the 1980s on the UK response to the World Conservation Strategy and on several projects at IIED (International Institute for Environment and Development, http://www.iied.org). Among those there this evening was (Professor) Tim O’Riordan, who also worked on the project – and has been a key figure at the University of East Anglia, where Richard studied.

My mental image of Richard is somewhat clouded by the cigarettes he smoked in industrial quantities. But from the stories friends told this evening of his giant bonfires of garden rubbish, I got off lightly.

Our most recent encounters had been courtesy of Tim Smit of The Eden Project (http://www.edenproject.com), and his ‘Breakfast Club’ sessions with environmentalists – encouraging them to bury hatchets and to develop critical mass on critical issues. This evening’s event, compered by Dave Runnalls of the International Institute for Sustainable Development (http://www.iisd.org), was an astounding indication of the impact Richard had – and of the respect and affection in which he was held. There must have been 500-plus people. Tim Smit’s eulogy which concluded the contributions from the podium was very moving, ending with “Godspeed – and thanks for the magic.”

Monday, July 10, 2006

SERPENTINE

As I cycled in this morning, I took a shot of the new egg-dome atop the Serpentine Gallery – impressed by the way that it almost totally blended into the sky (http://www.serpentinegallery.org/). The Gallery had quite an impact on me in the early 1970s, when we went to an exhibition of the work of artists who were trying to cheer up school playgrounds – and I got embroiled, including writing an article for a magazine called New Behaviour, if memory serves.

WORKSTATION

Sam (Lakha) was playing around with my Canon IXUSi today, while pondering what sort of camera to opt for – and this resulted:

Friday, July 07, 2006

7/7, BACON AND HIRST

On the way to the National Portrait Gallery today, I dropped in on the Gagosian Gallery (http://blogon.saatchi-gallery.co.uk/drupal/?q=node/1242), to see the exhibition of Francis Bacon triptychs and various reeking bits and bobs by Damien Hirst. The visit confirmed my prejudice that Bacon will be seen centuries hence as one of the truly great painters of the twenty-first century, though I infinitely prefer his canvases of popes in torment than those of him and his sundry lovers similarly assailed. Probably a function of a childhood part-spent in Ireland. The Hirstworks, on the other hand, I would have gladly treated to a flamethrower and loaded into a skip. One might as well display a show of human-skin-lampshades as works of art.

Then, as I walked through King’s Cross, I came across the memorial service for the 7/7 victims. Explosives can make Hirstworks, too.

NELSON AND PORTRAITS

Mainly working on the book, but spend the morning interviewing at SustainAbility, then head across to the National Portrait Gallery with Elaine and Donald MacLeod. Nelson’s Column looked somewhat Christo’d in its scaffolding – but the view from the restaurant, to which we repaired after viewing the portrait exhibition, was as staggering as ever.


Nelson’s Column Christ’d


St Martin’s, etc

Thursday, July 06, 2006

WHITE BICYCLES AND TAMARIND

In a temporary respite from writing the book, Elaine and I head across to Piccadilly yesterday, mid-afternoon. I kicked off at Virigin, buying White Bicycles, a CD that runs alongside Joe Boyd’s new book of the same name; the new CD by Nouvelle Vague (Bande A Part), a set of CDs of original Tango music, and three of Johnny Cash’s American recording series. The White Bicycles CD includes a number of tracks I already have, by the likes of Fairport Convention and Pink Floyd, but closer listening reveals that some of the tracks are very different from versions featured on albums like Heyday, particularly ‘If I Had a Ribbon Bow,’ which includes wonderful vocals from Judy Dyble and jazzy guitar from Richard Thompson.

In addition, there are a bunch of tracks I haven’t heard for something like 30 years, including ‘Way Back in the 1960s’ and ‘Chinese White’ by The Incredible String Band, ‘Granny Takes a Trip’ by The Purple Gang, ‘Spanish Ladies Medley’ by Dave Swarbrick, and ‘Brazil’ by George and Maria Muldaur, who I best remember for her ‘Midnight at the Oasis.’

Then across to Waterstone’s, for further depredations. Tracked down a signed copy of White Bicycles, plus a riveting book on fads (Joel Best’s Flavor of the Month), and copies of The Spanish Civil War (by Anthony Beevor, whose books on the sieges of Stalingrad and Berlin are among the best history I have ever read) and Wages of Destruction: The Making and Breaking of the Nazi Economy, by Adam Tooze. On the latter, I have been fascinated by the history of the I.G. Farben (http://en.wikipedia.org/wiki/IG_Farben) ever since I visited Bayer in the early 1980s, alongside Friends of the Earth and Greenpeace, following a Greenpeace blockade of Bayer’s massive Leverkusen site. The book raises questions in my mind about what it might take in future for business to align in similar ways with new tyrannies.

Then on, via a flying visit to the forecort of the Royal Academy (where in addition to a giant, partially flayed woman, there is a wonderful carving by one of our favourite artists, Peter Randall-Page, http://www.peterrandall-page.com/), to the Tamarind restaurant in Queen Street. A lovely dinner with Gaia, Hania and John Jencks, who brought me a copy of a new CD by Jolie Holland (http://www.jolieholland.com/), called Springtime Can Kill You. Marking the end of an era, given that we have just sold the Edinburgh flat bought a decade ago when Gaia was at Edinburgh University.

Then woke up screaming in the middle of the night, apparently, with cramp in both legs. Maybe I’m spending too much time sitting with a laptop atop my lap? Tant pis, am back at it again today.

Wednesday, July 05, 2006

A MAZE TO JANE

Back in the early hours from a trip to Woking area, in which we managed to get lost repeatedly in a maze of roundabouts and sundry other turnings. Almost an hour late. The purpose of the exercise was to have dinner with one of my oldest and dearest friends, Jane Davenport. Wonderful evening – but am glad I didn’t spool out a golden thread on the way there. We only got lost once on the way out. The fact that I coudn’t do it all on automatic is a sad reflection on how work and other pressures often get in the way of a proper social life.

Tuesday, July 04, 2006

GOLDEN GRASS

Cycled across to Putney this morning, to put bike in for service. I love bicycle shops, such elegant technology. Walked back in bright sunshine, past a Hyde Park milestone by the old abandoned hospital, and then across the Common, through the old cemetery. The grasses have turned a glorious gold, though it’s probably the harbinger of desertification. The horse chestnuts are also showing the browning symptoms of the disease that has been hitting them in recent years. Work on the book progressing well: it’s starting to talk to me, which is always a good sign.


Ready to go


Mown


Bench


Winding path


Milestone

June 2006

John Elkington · 30 June 2006 · Leave a Comment

Friday, June 30, 2006

BRAND AMERICA

The news that the US Supreme Court has declared illegal Bush’s reliance on the grotesqueries of the Guantanamo Bay prison camp is welcome. No-one doubts the dangers posed by Osama bin Laden Inc., but the contempt of the US administration for international rules has been flagrant, even if initially understandable. Attempts to pressure companies like Starbucks for their presence at Guantanamo Bay are at least worth trying (http://www.reports-and-materials.org/Further-exchange-between-Starbucks-Quilty-about-Guantanamo-May-2006.doc), but in the end this one will need political solutions. The moral authority of the US has been strikingly eroded since 2001.

This year’s mid-term elections (http://en.wikipedia.org/wiki/U.S._midterm_elections,_2006), but it’s the 2008 elections the world should be working towards. Coincidentally, at least on current plans, SustainAbility will be holiding its first-ever Board meeting in the US a week later, which will lend a degree of immediacy. But even if the world doesn’t have a vote in US presidential elections, it certainly now has an increasingly direct interest. Indeed, it’s interesting to imagine what would happen if the US had another supreme court responsible for assessing the global reputation and value of ‘Brand America’. Since that value has collapsed catastrophically on Bush’s watch, there can be little doubt that the ruling would go against him on that one, too.

DYING TO CYCLE

The good news is that cycling has taken off in many parts of Britain, with London in particular seeing a 50 percent growth in the number of cycling trips since 2001, from 300,000 to 450,000 a day. But the bad news, reported in The Times today, is that the number of cyclists killed nationwide climbed 10 percent from 134 in 2004 to 148 in 2005. Much of that may be to do with novice cyclists, who it has been hard to avoid on London roads since the 7/7 bombings.

Having myself been left unconscious in over 30 years’ of London cycling, once with three broken ribs, I can’t help thinking that we are going to have to take a leaf out of Amsterdam’s book and make drivers responsible for damage to cyclists and pedestrians, almost regardless of where the blame lay. Only then will motorists–and bus drivers–pay sufficient attention. And I would happily double the sentences for the drivers of the new ‘bendy’ buses, who are an absolute nightmare.

Thursday, June 29, 2006

ALL YOU NEEDED WAS LOVE

With Elaine away in Edinburgh, and after a long day working on the new book on social entrepreneurship, I slumped down in front of the TV to watch one of the later DVDs (7 & 8) from The Beatles’ Anthology. It included the recording and performance of All You Need Is Love in 1967, much of it just along the road here in Barnes, at Olympic Studios. The roll call of the bands which recorded there is extraordinary (http://en.wikipedia.org/wiki/Olympic_Studios), with the result that we have often come across well known faces in Church Road or around the Pond.

But back to All You Need, which is pretty much panned by the late, great Ian MacDonald (http://en.wikipedia.org/wiki/Ian_MacDonald) in his brilliant book, Revolution in the Head (Fourth Estate, 1994). A key reason was the slapdash way in which the basic music was put together, with The Beatles having lost much of the professionalism that had peaked in Sergeant Pepper. But All You Need lives on both as a distillation of the hippy essence of the time and as an early celebration of the technological and cultural aspects of globalisation, since the recording was broadcast globally by satellite.

As I watched the Beatles talking about their time in the Himalayas with the Maharishi, I was struck by how good a band they were at their best–with the DVD spanning the range from the sweetness of I Will (which took 67 takes to record, according to MacDonald) to the invective of I Am A Walrus, which MacDonald sees as the high water mark of Lennon’s creativity. But what really caught my attention was the sequence of John and Paul being interviewed on the thinking behind their new Apple store, ultimately doomed. Paul described it as a way of making the world a better place, without being a charity, sounding very much like an early social entrepreneur.

As I watched and thought of Richard Dawkins’ idea of memes, the cultural equivalent of viruses, that can infect large numbers of people, I also had flashes of an obituary I read in this morning’s Times. It celebrated the life and work of Raymond Davis, a US chemist and Nobel Laureate, an award he got for his work on detecting the elusive neutrinos coming from the Sun, that great fusion reaction over our heads. What struck a chord with the whole All You Need era and memes, was Davis’ discovery that neutrinos–despite their elusiveness–are all around us. Indeed, thousands of billions pass through our bodies every second. Yet Davis had to set up a 100,000-gallon tank of the dry-cleaning solvent tetrachloroethylene nearly a mile down in the Homestead goldmine in South Dakota to have any chance of detecting them on their way through.

For all his efforts, Davis managed to detect only about 2,000 neutrinos over 30 years. While his patience and professionalism contrast starkly with The Beatles at their All You Need stage, the sense of being linked to a much larger world, or universe, struck me as strangely shared.

CORPORATE AMERICA’S HIDDEN RISKS

A nice article on SustainAbility’s recent report The Changing Landscape of Liability appears on CNN Money, at http://money.cnn.com/2006/06/28/news/companies/pluggedin.fortune/. As Fortune‘s Mark Gunther explains, “Most FORTUNE 500 companies employ brigades of lawyers to limit their legal liability. But how many worry about their ‘moral liability’? Probably not enough, if only because the lines are blurring between the two. Moral liability is the idea that companies will pay a price if they fail to meet society’s expectation that they act ethically. Sometimes the price will be damage to a brand or reputation. Other times, the cost will be more concrete, in the form of lawsuits, damage awards or lost sales.”

For more on the report, see http://www.sustainability.com/insight/liability-article.asp?id=180

Sunday, June 25, 2006

DID HELMUT’S JACKBOOTS FLOOD?


Helmut Wick’s Bf109

The story continues. One of the top-scoring Luftwaffe aces of the Battle of Britain period, Major Helmut Wick, is the latest character to enter the roiling cast of the endlessly evolving story of my father Tim’s Icarus moment on 16 August 1940. That was the day he was shot down over the south coast of England.

For us, as children, the story began when we asked what the holes in Tim’s legs were. The answer: scars from the cannon fire that raked his Hurricane. Much later, in 1990, I wrote an article for The Guardian on the theme (
http://johnelkington.com/inf-people-father.htm) and, once this blog began, followed up with a number of entries. These include blogs posted on:

6 February 2004, when John Hayes-Fisher, making a TV programme on No 1 squadron, sent me photos of Flt Sgts Berry and Albonico—Berry having been the man who saved Tim’s life.

6 June 2005, when Berry’s granddaughter got in touch after coming across the mentions of her grandfather on this website, long after we had given up searching for her family, Berry having been killed a few days after the incident.

25 June 2005, when Tim gave me the vertical speed indicator from the Hurricane in which he was shot down, discovered by an archaeological team.

The latest development in the story is that a Swedish researcher, Christer Bergstrom, who has long studied WWII air warfare (http://www.amazon.co.uk/exec/obidos/Author%3DBergstrom%2C%20Christer/203-8041716-7817543), asked questions that spurred Tim into a research process that, in turn, suggests that the previous theory on who had shot him down was almost certainly wrong. (One additional theory which he has never credited, is that he was shot down by our own anti-aircraft guns near Portsmouth: he insists he saw no evidence of such guns in action that day.) Bergstrom’s provocation spurred Tim to check Luftwaffe and RAF records, and to contact several of the RAF squadrons in action in the area at the time.

And the upshot is that it now looks very much as though the man responsible was Helmut Wick. As it happens, I first came across Wick some years back in Luftwaffe Fighter Aces: The Jagdflieger and their Combat Tactics and Techniques (Greenhill Books, 1996), by the delightfully named Mick Spick. Wick, I learned, had ‘understudied’ one of the ultimate Luftwaffe aces, Werner ‘Vati’ Mölders. But why had he suddenly turned up on our radar screen after all these years? Well, take a look at Wick’s eighteenth ‘kill’ (http://www.luftwaffe.cz/wick.html). This happened on 16 August 1940 – and in exactly the right place.

For Wick, this wasn’t even half way through his eventual total of 56, including an amazing 24 Spitfires, apparently making him the world’s top-scoring ace by the time he was killed a few months after his alleged intersection with my family tree.

Interestingly, if the Wick hypothesis is true, Tim is one of the ‘kills’ recorded on the tailplane in Chris Banyai-Riepl’s extraordinary painting of Wick’s Bf109 (see above, and image no. 5 at http://images.google.co.uk/imgres?imgurl=http://www.cbrnp.com/profiles/quarter2/bf109e/bf109-6.jpg&imgrefurl=http://www.cbrnp.com/profiles/quarter2/bf109e.htm&h=148&w=600&sz=22&hl=en&start=63&tbnid=poayXTAf7l7JmM:&tbnh=32&tbnw=133&prev=/images%3Fq%3DHelmut%2BWick%26start%3D60%26ndsp%3D20%26svnum%3D10%26hl%3Den%26lr%3D%26sa%3DN).


Wick congratulated by Hermann Göring (http://en.wikipedia.org/wiki/Hermann_Goering)

Wick, perhaps not surprisingly, was one of Göring’s favourite pilots, as the photograph above shows. A pilot’s pilot. (Interestingly, and totally in character, Anthony Beevor’s latest book, The Battle for Spain, reviewed in today’s FT Magazine, shows Göring selling weapons to the Spanish Republicans during the Civil War—at the same time that they were fighting his own men.) Wick’s own personal creed was clear—and rather more patriotic. “As long as I can shoot down the enemy, adding to the honour of the Richthofen Geschwader and the success of the Fatherland,” he said, “I am a happy man. I want to fight and die fighting, taking with me as many of the enemy as possible.”

This seeming death wish was fulfilled over the Channel on 28 November 1940. He was shot down by Flt Lt John Dundas, someone whose history I also already knew, mainly because of his listing in Men of the Battle of Britain, by Kenneth Wynn, underneath his brother, Hugh ‘Cocky’ Dundas. One of the things that Cocky Dundas is remembered for is the reinvention of the ‘finger-four’ formation with Douglas Bader (http://www.xs4all.nl/~blago/planewriting/index.html?bios2.html).

The Dundas brothers were both aces—a fact dramatised by a painting by Geoff Nutkins of John Dundas and ‘Red’ Tobin in pursuit of a Dornier (see http://www.aviartnutkins.com/battle.php). Then, when I was discussing all of this yesterday with my mother, Pat, she recalled meeting ‘Cocky’ Dundas years later—and being struck both by the fact that he was as tall as Tim (like Roald Dahl, another WWII fighter pilot, something like 6’ 3” or 6’ 4”) and that he seemed to have almost no shoulders, “like a bottle.”


Height of the Battle

Once Wick had been shot down, his No 2, Hauptmann ‘Rudi’ Pflanz, is reported to have circled the area for a while, trying to save Wick by calling in British air/sea rescue planes, radioing that a Spitfire was down. Nor was that a lie. Pflanz had shot down Dundas within minutes of the RAF pilot’s downing of Wick. Neither Dundas nor Wick were seen again. Pflanz, incidentally, shot down 45 Spitfires before himself being killed over France in 1942 by one of these legendary aircraft, http://www.luftwaffe.cz/pflanz.html.

A final, probably apocryphal, story I have heard was that Wick, who was given to wearing jackboots even when flying (see photograph below), was pulled under when they filled with water. Who knows, but there is something mythic about the image.


Jackboots on the wing

Sidebar: Having celebrated my fifty-seventh birthday yesterday, on my return from São Paulo, it struck me that I am now exactly three times Tim’s age when all this happened. John Dundas was just 24 when he died, Wick 25, Pflanz 26.

Saturday, June 24, 2006

VELVETS AND CAKE

Was watching a DVD of The Velvet Underground’s 1993 Paris concerts late this afternoon, including my favourite Sweet Jane – quite serendipitously given that my first real girlfriend, now Jane Davenport, had called this morning – when Gaia and Hania sprang a home-made birthday cake on me. Sprang a camera on Hania, with the following results. Now we are six, apparently.

Thursday, June 22, 2006

CLAUDIO PADUA: POOR, BUT HAPPY

Had a serendipitous dinner last night with Nelmara Arbex, previously with Natura, now moving to Amsterdam to join the Global Reporting Initiative (GRI). Among others, she introduced me to Claudio Padua, one of Brazil’s leading conservationists, dubbed by Time magazine as one of its ‘Green Heroes’ (http://www.time.com/time/2002/greencentury/heroes/text_paduas.htm). We had breakfast together this morning, together with Chris Marsden of the Business & Human Rights Resource Centre. Claudio is a prototypical social entrepreneur, as the Time piece makes clear. Many considered him crazy when he decided to leave the business world for the world of conservation. At the time, his wife – now every bit as much engaged as he – suggested either therapy or divorce.

He tells me that he has read SustainAbility’s report The 21st Century NGO several times. His Institute, IPE, which he founded after stepping aside from his role as finance director of a pharmaceutical firm and going back to school to learn biology and, ultimately, get a PhD, now has 100 staff. It is building its strategy for corporate engagement around our analysis – and using a key table in the report as its compass. Fascinating example of how our work can have an impact even when we don’t get direct feedback.

HELICOPTERS AND VULTURES

As I was packing to leave, a series of helicopters were coming in to land over my head, on the roof of the Hotel Transamerica. Then the sequence ended, leaving only what I took to be turkey vultures revolving in the burning sky.

WHALESONG: A WAKING DREAM

Had a wonderful dinner last night with Nelmara Arbex of Natura, who I have known for some years here in Sao Paulo. Among other things, we discussed dreams, and I told her about the one I had soon after the publication of the Green Consumer Guide, probably in 1989.

In the dream, I was driving through countryside with Gaia and Hania. Through trees, we could see flashes of a ship museum. Once there, we boarded a glorious old wooden sailing ship, up on blocks. Decommissioned. From carvings in its rails I learned it was the erstwhile Greenpeace. Next, the three of us were heading down into a gradually narrowing tunnel, increasingly hot and steamy. The walls were like those of a Turkish bath-house, ornately enamelled and bejewelled. Increasingly, though, I had a sense of danger, and brought the three of us out. I awoke with an interpretation already forming in my mind: the dream spoke of the danger that, poorly handled, our work could help undermine edgier groups like Greenpeace and, in the process, we – and the wider movement – could be seduced into a materialist, consumerist trap. Every so often, such dreams have had quite a powerful impact on my thinking.

In any event, I woke this morning with the most extraordinary dream dialogue still playing out in my head. It centred on the interrogation of a sole survivor, conducted in a small cabin alongside the flensing deck of a Japanese whaler. It was presented as the log of the interrogation – and was no doubt triggered by the recent attempts of Japan to overturn the International Whaling Commission’s (http://www.iwcoffice.org/index.htm) ban on whaling.

The two protagonists in the dream were:

(1) the sole survivor of the ramming of a submarine by a whale tender; a fairly old, male environmentalist who had been part of the crew of the geriatric submarine. Losing patience with the Japanese insistence on whaling – even insisting on taking fin whales – the crew, it seemed, had torn a leaf from the old Sea Shepherd saga. As background, I once went aboard the old Sea Shepherd in Alexandria harbour. The ship was captained by Paul Watson (http://www.seashepherd.org/), the man who had limpet-mined and sunk several whaling ships in Reykjavik harbour. In the dream, the submarine – with due warning – had torpedoed a Japanese whaling factory, and

(2) a young, female Japanese marine biologist. American-trained, but seeing a resource where he sees a symbol, a metaphor.

The dialogue appeared to play out over several days, involving a complete collision of worlds in terms of the role of the oceans and of whales, as the icons of the wild oceans. One of the real crystallisation points in the conversation was when the two of them discussed the sort of whale song Roger Payne recorded (http://www.livingmusic.com/catalogue/albums/songshump; http://www.oceanalliance.org/wci/ml). He hears music akin to Bach or Mozart, she the communication patterns of an elusive, vanishing prey. (When Gaia and Hania were young, we would sometimes listen to Payne’s recordings of whalesong in the dark: http://johnelkington.com/inf-music-discs.htm).

Later, the marine biologist describes the history of European and American whaling in justification of what Japan is now doing. Images like the women of New England watching to see whether the sails of the returning fleet were white (bad news) or black (good news, because the oily soot from the rendering of the blubber had stained them). He counters with the uncomfortable reality that the whales Japan is catching are often now being fed to dogs. As the dream ran on, Moby Dick surfaced here and there, as did the protracted wranglings of the International Whaling Commission, with Japan getting nations like Mongolia (totally landlocked) to register as whaling nations and support the resumption of the industry.

Bloodily, the main sequence ended with the environmentalist being processed along with the whales. The final sequence was the log of the tender, “accidentally” colliding with the submarine. Oil slick, debris, the distant, eerie sound through hydrophones of bulkheads collapsing under pressure. No survivors. In my dream, the title rolled up and read Whalesong. It could equally have been No Survivors.

All slightly odd, but no doubt reflecting the fact that both Gaia and Hania are now working with film-makers and script-writers. And, as the sort of conferences I have been speaking at in Sao Paulo increasingly focus on the question of how our social, human rights and environmental movements can work with business and with financial institutions, perhaps another reminder that the old battles are never really won.

Wednesday, June 21, 2006

CEBDS ACTION SHOTS

Some shots taken while I was doing the CEBDS event. Not quite how I see myself, but for the record …

THE BOY’S IN BRAZIL

Arrived in Sao Paulo at around 05.00 on Monday, riding into town with Chris Marsden, who chairs the Board of Trustees at the Business & Human Rights Resource Centre (http://www.business-humanrights.org/Home), where I am also a Trustee. Have since been kept fairly busy with interviews, teleconferences and speaking sessions at the Brazilian version of the Business Council for Sustainable Development (http://www.cebds.org), yesterday, and the annual conference organised by Institute Ethos (http://www.ethos.org.br/DesktopDefault.aspx?Alias=Ethos&Lang=pt-BR&init), today.

It’s great to be back: Brazil is one of four emerging economies SustainAbility has been focusing a growing amount of attention on in recent years – and is the subject of a new SustainAbility country study (http://www.sustainability.com/sa-services/emerging_article.asp?id=420), produced by Jodie Thorpe.

One of the stories that sticks in my mind from the event yesterday was that of government environmental inspectors who were visiting an industrial plant where the management had installed a tank of fish outside the gates, to show how pure their effluents were – since, they said, treated effluents were piped through the tank. True, but then an employee let slip that they were having to change the fish 5-6 times a day because they were dying so fast.

At the other end of the spectrum, Brazil also hosts a (small) number of companies that would be leaders wherever in the world they operated. One of those is Natura (http://www.natura.com/), which I visited on a previous trip to Brazil (see November 8, 2004 entry). They have been highly unusual for an emerging economy company in ranking well in our every-second-year benchmark survey of best practice in company reporting – the latest round of which SustainAbility is now working on.

A point that has come up in a number of the sessions here is that there should be a fourth element of the triple bottom line – focusing on the individual. As someone said yesterday, at the CEBDS meeting, there aren’t enough policemen in the world to ensure that everyone does the right thing. Indeed, the problem is made worse here in Brazil by rampant police corruption. So, for example, Sao Paulo has been in the news recently because of alleged ‘executions’ by the police of people thought to be involved in violent gangs (http://news.bbc.co.uk/2/hi/americas/4771455.stm; http://uk.news.yahoo.com/12062006/325/nearly-500-died-during-sao-paulo-violence-streak.html).

Someone who lives in Brazil and apparently reads this blog regularly saw that I was headed this way and sent me the following travel tips a couple of days back:

Sao Paulo Travel Tips

(1) Don’t bring anything with you that you are not prepared to lose, i.e. jewelry, etc.

(2) Don’t speak English in public if you can avoid it.

(3) Carry at least R$75 at all times because if someone kidnaps you, they may be satisfied with R$75 and decide to let you go.

(4) Dress like the locals (do not wear clothes with foreign logos).

(5) If someone tries to rob you, just give them the money.

(6) Don’t ride around in a foreign car (BMW, Mercedes, etc.) unless it is armored.

(7) Do not carry a laptop bag or any other case identifiable as containing electronic equipment of any sort (digital camera, cell phone, etc.)

(8) Do not talk on a cell phone in or near the airport (they will clone your phone).

(9) Do not talk on or hold a cell phone in public.

(10) If you walk on the street, make sure that you are with a Brazilian from Sao Paulo who knows the area.

Thanks, Simon.

On the other hand I’m constantly struck by the vibrancy of this country – and not just when it comes to football, as in tomorrow’s match against Japan. (I shall try to be on my way to the airport well ahead of the rush to get home to watch the match – which I’m told is likely to turn traffic into an exercise in solid state mechanics.)

Maybe it’s just having watched the sun rise this morning, but I’m really quite hopeful. One positive sign: the sheer size of the audience at the Ethos event, around 1,000 people. And another: there has been a surprising amount of interest in our work on how to get more transparency injected into the world of corporate lobbying of government. Jodie (Thorpe) will be back here next month for the next CEBDS session and I’m very much looking forward to coming back. Am also delighted to hear that the latest recruit to our Washington, D.C. office is Brazilian.


A new dawn in Sao Paulo

Sunday, June 18, 2006

GAIA TREED

Gaia came to supper last night with Steve and Sandar Warshal. In passing, she mentioned that on the odd occasion that I posted an image of her on this blog it tended to be one she didn’t like. Since she liked the one a newspaper shot of her up a tree in Scotland a few years back, I’ll make amends by reposting that one. I always liked the combination of the insouciance, the garb, the para boots and the chainsaw.


Aerial Gaia with chainsaw

WHO

So, The Who returned to Leeds University last night, 36 years after the concert immortalised in their Live at Leeds album. Today’s Sunday Times carries a photo of surviving band members Roger Daltrey and Pete Townshend standing in front of a blue Civic Trust plaque marking the occasion. Slight weird to see the counter-culture morphing into the culture.

I remember listening to the band around the same time, from a student launderette under the concert venue at Essex University, with the sound coming down through a thick concrete floor – and they were still utterly deafening. Oddly, they’re one of the few bands whose sound seems to improve every time they pop up on my iPod. At Bryanston, in the mid-Sixties, I shared a study with someone who was deeply into The Who (http://en.wikipedia.org/wiki/The_Who), at a time when I was obsessed with the likes of The Beatles, Beach Boys and Kinks. Now think we were both right.

My main memory of The Who, though, was flying back from New Zealand many, many moons ago with Elaine and Gaia. Because I was speaking at a conference sponsored by Air New Zealand, Elaine and I were flying ANZ first class, while Gaia was flying steerage in her wild Plains Indian make-up and paratroop boots. Her war-paint had been applied earlier in the day when we visited the hot springs in Rotorua (http://en.wikipedia.org/wiki/Rotorua). Shortly after we got to the first class lounge in Auckland, The Who suddenly arrived, and Gaia – who we had imagined might be slightly out-of-synch with the first-class world – synchronised immediately. Breaking out of steerage, she spent a fair bit of the flight to LA and beyond in conversation with Daltrey and Townshend’s brother, Simon.

Friday, June 16, 2006

CONVALESCENCE WITH DRAGONFLIES

Ahead of impending trip to Brazil, worked at home today. Still recovering after collapse on Wednesday morning which had me in the Urgent Care Unit at the Princess Grace Hospital. Spasms of intense pain from what seem to be torn muscles around my diaphragm: no idea how it happened. Was given three different types of painkiller which have since occasionally had me in a slightly different universe, though have now stopped taking the things to keep a clearer head.

In any event, a delightfully sunny day. Convalescence speeded by Kathy Hudson (http://www.hopkinsmedicine.org/bioethics/people/faculty/hudson.html), someone we had met a couple of years back in Davos, who came to lunch today with her family. Afterwards, we all took a leisurely walk around the Barnes Wetlands Centre – Kathy’s boys raring to see crocodilians, saurians and the like, whereas I was happy enough with huge blue dragonflies, an inquisitive swan, cascading blossom and lush, aromatic water mint. Back to find I had missed an interview with a Brazilian business magazine journalist, but she was calling again as we opened the door.

Thursday, June 15, 2006

CEO ZONE

Dinner at the Reform Club this evening with 8-9 company CEOs and Chairmen, hosted by WWF UK . Fascinating how far the CEO-level discussion has come even in the last 3-5 years, although it seems de rigueur these days for all sides to challenge each other’s business model.

HUMANITY’S WORST ‘OWN GOALS’

In the spirit of the World Cup, WWF is promoting its own listing of humanity’s worst environmental ‘own goals’ (http://www.panda.org/news_facts/multimedia/fun_games/own_goals/global_warming/index.cfm). A visual clue to the worst own goal appears below:


Source: WWF

Wednesday, June 14, 2006

GYORGY LIGETI AND NORTHERN LIGHTS GOWN

Extraordinary obituary in The Times today – of Gyorgy Ligeti, whose music provided a key part of the acoustic fuel for my first and only LSD trip, in 1968. Stanley Kubrick had ripped off Ligetti’s music for his film 2001: A Space Odyssey, which had a huge impact on me at the time. The Blue Danube, which also appeared in the film, features in my Top 16 musical tracks (see under ‘Influences’).

A born outsider, Ligeti’s life story was incredible. He was one of Jewish group used by the Nazis as slave labour, handling high explosives near the front line in WWII. He deserted and, evading the Russians, walked home to Romania over two weeks. When the Russians later invaded Romania, he escaped to Vienna, making part of the journey in a mail train, hidden under mailbags.

It was during a sequence of his music that I had a vision of a shimmering, swirling Madonna-like figure, with a dervish-like ring of what Aldous Huxley once dubbed “five-and-ten” figures dancing around her Northern Lights gown. In the aftermath, I tried to sketch the image, and – on now increasingly aged paper – the drawing is still upstairs, on Gaia’s bedroom wall. A very rough form of visual shorthand.

Truly, LSD opened my doors of perception. I did a sequence of drawings and paintings between 1968 and 1975 – after which the process stopped dead as I got deeply involved in the environmental field. But there are a couple of drawings I have had in mind to do for just over 30 years, one of a group of humpback whales spiraling down into the depths with accompanying dolphins, the view interrupted by passing gulls. One day, perhaps.


Ligeti partly to blame: Northern Lights Madonna

Monday, June 12, 2006

BEER PROMOTION WOMEN

Trustees’ meeting today at the Business & Human Rights Centre at 1 Charlotte Street. It’s extraordinary what Chris Avery and his colleagues have managed to achieve in such a short period of time. Highlight for me today was meeting the three new recruits to the team: Joanne Bauer, Mauricio Lazala and Roddy Shaw Kwok-wah.

One of the issues we discussed which I hadn’t come across before was that of the plight of the “beer promotion women” in Asia. Young south east Asian women are being exploited and subjected to sexual assault and violence while working in restaurants and karaoke bars to promote well-known beer brands including Heineken, Carlsberg, San Miguel, Stella Artois [part of InBev], Beck’s [part of InBev], Bass [part of InBev] and Budweiser [part of Anheuser-Busch]. Research has found that 20% of the female beer promotion women in Cambodia are HIV positive. For the most part, the beer companies say it’s nothing to do with them.

Sunday, June 11, 2006

LAND OF MILK AND BUNNY

The World of Beatrix Potter™ © Frederick Warne & Co., 1902; 2002.

Our latest Grist column, featuring Peter Rabbit, can be found at:

http://www.grist.org/biz/fd/2006/06/06/branding/

It draws on SustainAbility’s work for the owners of the Peter Rabbit brand, Frederick Warne & Co., a division of Penguin Books, who I am pretty sure we originally connected with via recent negotiations around our colleague Yasmin Crowther’s first novel,
The Saffron Kitchen (http://www.amazon.co.uk/exec/obidos/ASIN/0316731846/202-0602046-3788645).

Originally, though, is a relative term. Many moons ago, in fact pretty much two decades ago, Penguin also did two of my books as Pelicans, Sun Traps (1984) and The Poisoned Womb (1985), see http://johnelkington.com/pubs-books.htm.

Saturday, June 10, 2006

FRIENDS

Yesterday really was a day to remember. Very energetic – but highly productive – working day at the office, including sessions with Rupert Bassett on my website, then on the SustainAbility website (with the lead here taken by Craig Ray), and on the overall design for the latest round of our Global Reporters benchmark study, due out in the late autumn.

The day had started gloriously, too, with cycle ride to Holborn, under stunning blue sky. That said, it’s amazing how grit and/or tree seeds get into – and irrtitate – the eyes at various poijts in the journey, particyularly when riding alongside Rotten Row. Snapped a fellow biker there, partly because when I cycled past the same place yesterday I couldn’t find my camera as some twenty Horse Guards galloped towards me, against a towering cloud of dust. Spectacular, but choking once they had passed. (Put me in mind of the sculpture I had seen in Calgary Airport last week, when I was en route to Edmondton – see below.)

Then, in the evening, Gaia and Hania came to dinner with Peter Kinder of KLD and Doug and Margot Miller of GlobeScan. Rather weird moment when all the candles Elaine had lit began to lean over more or less in unison and melt each other: never seen anything quite like it. The photo below catches the start of the process. One of the most delightful evenings I have had for a very long time, with a late concluding passage including watching six songs from ‘The Concert for George,’ which Eric Claption organised a year after George Harrison’s death. Gaia, Hania and I ended up sitting out in the garden at 02.00 in the morning after the guests had gone, with the stars, the moths and the cooling stillness.

Today, the wonderful weather continued. Craig Ray, his wife and son came over, mainly for Craig to work on my Mac-based home computing system, to get it ready for Skype, podcasting and rest of the twenty-first century. Thing is now very energetically butting its head up against the ceiling of its storage capacity, largely because of the amount of music I have on it. Time for more memory – something I wish I could order for myself.


Rotten Row


Calgary Airport


Candles in need of a pick-me-up

Wednesday, June 07, 2006

HERONS, LOONS & 3M

Arrived home this morning from Chicago, where I flew yesterday afternoon from Minneapolis. Bumped up to First Class by BA for the trans-Atlantic hop, but was told at Chicago O’Hare that I would only get upgraded if I wasn’t identified as a vegetarian – which I have been for decades. Was told to remove the instruction from my records, which I certainly won’t do. In any event, delightful flight, but returned home with a streaming head cold.

Since leaving Canada nearly a week ago, I have been in the Twin Cities and northwards in Minnesota. The first few days I stayed at a hotel out near the 3M site east of St Paul. First reaction was semi-despair, looking down on the rats’-nest of roads and car parks, but then saw a great heron (which I have always considered my lucky bird) flying in over nearby trees and concluded there must be something at least semi-natural close to hand. And how. The photos below were taken as I took a wonderful walk around a lovely park.

A tall white 3M building hovered over the trees at various points, but there was a tremendous ease about the place. Dragonflies and damselflies, a heron chasing ducklings with pterosaur-like croaks, bullfrog tadpoles rumbling around in the water like gelatinous Hells’ Angels, three fishermen being coached on how to cast flies over grass, as if a river ran through it, and the air full of some cottony, downy seed that may have come from the bulrushes, but just as likely came from the trees. All the pictures, incidentally, were taken with the tiny camera that Canon gave me when I visited them in Tokyo last year. It seems to like bright sunlight.

Mainly, though, I hunkered down in the Holiday Inn and worked on the book. It may be a sad case of cabin fever, but it seemed to go very well.

On Sunday, June 4, I was driven north by Keith Miller of 3M to the Grand View Lodge, Nisswa, for the 3M senior management I was to speak to the next day. Spent the night in a lovely little cabin right by the lake’s edge, and woke to the sound of loons. Had read much of A Century of Innovation: The 3M Story (http://solutions.3m.com/wps/portal/!ut/p/kcxml/04_Sj9SPykssy0xPLMnMz0vM0Q9KzYsPDdaP0I8yizeINzQw0i_IcFQEABqk_Rc!) ahead of the session, but still came away enormously impressed by the professionalism and achievements of the company, not least in the sustainability area (http://solutions.3m.com/wps/portal/!ut/p/kcxml/04_Sj9SPykssy0xPLMnMz0vM0Q9KzYsPDdaP0I8yizeINzTy0S_IcFQEAILZSrE!).


Grand View Lodge

Arriving back in Minneapolis late on Monday afternoon, having been driven back by Keith, and on the way crossing the Mississippi River, I found myself staying in another huge Holiday Inn, though this time on the 13th, ‘Concierge Floor.’ When it came to breakfast on the second day, the concierge proved to be a very attractive Venezuelan mother-of-two, who was campaigning to save a nearby semi-historic bridge. Once she knew my areas of interest, she showed me her photographs of water snakes in the Minnesota Wildlife Refuge, which Keith had told me to try and walk around. Needing little encouragement, given the view of the Minnesota River from my window, I had done so on the evening I arrived, though by the time I was heading back it was spotting quite hard with rain. Shortly after I got back, the clouds opened, and I awoke several times during the night as the lightning lit up the room even with drawn curtains.


Minnesota Wildlife Refuge, ahead of the storm

Tuesday, June 06, 2006

BRONZED

Am currently holed up on the thirteenth floor of a hotel overlooking the Minnesota River in Minneapolis, working on the new book. And making good progress, I think, as I listen to the rumble of incoming flights and the wail of distant trains. Flew in a few days back for a session with 3M directors, several hours’ drive north. All of this followed my sessions in Calgary and Edmonton last week, with the Canadian Green Building Council. Am due to fly on to Chicago this afternoon, and then Heathrow.

After a ramble down to the river shore last night, through the Minnesota Wildlife Refuge, with a distant view of dazzlingly white congregations of egrets, I returned to the hotel in spotting rain – and then all hell broke loose. A night of thunderstorms. The flashes were coming through closed curtains.

And the bronze? Nick Robinson, a Kiwi colleague, sent me a link to a website in China which has kindly awarded me Third Prize in terms of CSR-related blogs (http://trevorcook.typepad.com/weblog/2005/01/csr_in_china_cs.html). As I said to Nick, I hadn’t realised I was competing, but it’s always nice to be noticed.

  • « Go to Previous Page
  • Go to page 1
  • Interim pages omitted …
  • Go to page 255
  • Go to page 256
  • Go to page 257
  • Go to page 258
  • Go to page 259
  • Interim pages omitted …
  • Go to page 264
  • Go to Next Page »

Primary Sidebar

Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

Recent Comments

  • Roger Fowler on Reminder of Glencot Years
  • Roger Fowler on Reminder of Glencot Years
  • Andi Holley on Hooke Farm, Wonderland

Journal Archive

About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

Copyright © 2023 John Elkington. All rights reserved. Log in