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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Blog

Pin-up Girls – and Boys

John Elkington · 19 June 2009 · Leave a Comment

Patrin and Sam @ work Patrin and Sam @ work

After breakfast with colleagues from Singapore’s Economic Development Board, who are a strategic partner of ours at Volans, I walked back to the office to finish off some writing, do a couple of meetings and then begin tidying up ahead of Monday. One of the things I did was to pin up all the painting and drawings that an American teacher, Vicki Wade, had sent me – done by her class in Alexandria, Virginia, on the basis on our long-ago book for children, Going Green. Fabulous images, thoughts and sentiments.  She and successive generations of her students have done this each year for absolute ages.

Patrin (Watanatada) came over to help pinning up the pictures – and, by accident, I got a glimpse of something Sam and others had been working on for me with The Value Web. Six Value Web artists had conspired together to produce an extraordinary rendering of my life and character, though I have to say that when Ale and Sam took the wraps off the analysis seemed to be unduly forgiving of my foibles. But enormously moving, even so.

Sam captions Sam captions James Parr, Sam and I James Parr, Sam and I Sam reflects Sam reflects Patrin and Ale Patrin and Ale With one of the paintings done by Vicki Wade's children in Alexandria, VA With one of the paintings done by Vicki Wade’s children in Alexandria, VA The great unveiling The great unveiling Drinking it in Drinking it in

Value Web Poster for My Birthday

John Elkington · 19 June 2009 · Leave a Comment

The poster

The Value Web poster (sorry about the quality of this version of the image)

Now displayed both on the walls of 2 Bloomsbury Place and on the Value Web website, this grainy version of the poster mentioned in the previous post is the most extraordinary birthday missive I think I have ever had. And certainly the biggest. Will aim to post a better image next week when the masterwork has been formally launched.

Back from Brazil

John Elkington · 18 June 2009 · Leave a Comment

Flew in from Sao Paulo this afternoon, via TAM, after a few days at the annual Instituto Ethos conference on corporate social responsibility. I did a panel session yesterday, chaired by Simon Zadek of AccountAbility and also featuring Fernando Martins of Grupo Santander and Ricardo Henriques, advisor to the President of BNDES, the Brazilian Development Bank. Our session was enitled: ‘Global Crisis: Can a new financial system drive the economy towards a sustainable society?’ My central question was whether the government-moderated economic crisis will be enough to spur transformative changes in our basic economic model – too early to say, but sadly maybe not. Then a very interesting meeting with several people from Braskem. The previous evening, took part in a wonderful dinner with the members of the International Board of Ethos.

Living North Sea Initiative

John Elkington · 11 June 2009 · Leave a Comment

Shocked to see the graphic illustration of the precipitous collapse of spawning cod stocks in the North Sea in the Financial Times Magazine for June 6-7, which had been hanging around in a stack of unread magazines due to my recent travel.  One of the triggers for the piece was the new film, The End of the Line: Imagine a Worth Without Fish.  Linked to Charles Clover’s book of the same name.

Flew up to Aberdeen this morning, to join some colleagues from IMSA – including one who was part of the Greenpeace boarding party on the Brent Spar – to talk to people in the oil and gas platform decommissioning business.  The project, the ‘Living North Sea Initiative’, is still under wraps, but has great potential at a time when the North Sea seems to be in continuing decline, despite a spate of government-sponsored efforts to turn the tide.

Goodbye Peter Townsend

John Elkington · 11 June 2009 · Leave a Comment

When I switched from economics to sociology at university in 1968, Peter Townsend was one of my professors – and had quite an impact on my sensibilities.  Sad to see his obituary today in The Times when I got back from Aberdeen.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

Contact

john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

John Elkington

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