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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Two Weeks @Home

John Elkington · 1 September 2019 · Leave a Comment

In Heal’s
Loved this colour, but we’re getting it in dark blue to cope with wear and tear
Elaine and Yinka, after we bought the new sofa for the office
Sapphire Star in Kew Gardens, by Dale Chihuly
Like eels or sperm converging on target: also by Chihuly
Outside the water lily house
Carp, having gobbled a blue damselfly (others of which can be seen in its wake)
One of Gaia’s floral displays in Roland Mouret, in Carlos Place, Mayfair
Ditto
Exhibit in Ashmolean Pompeii exhibition, Oxford

Just coming to the end of a fortnight of working from home, coupled with flashes of staycation. Coincided with figs ripening in the garden. And an opportunity to do things like: finally get a large sofa for our newish Somerset House offices; entertain friends; visit Kew Gardens, to see the Dale Chihuly exhibitions and have lunch overlooking the Palm House; visit Gaia’s dazzling floral display chez Roland Mouret; and trundle across to Oxford to see the Last Supper in Pompeii exhibition at the Ashmolean – and have lunch with Geoff (Lye) and Sarah (Ellis).

On the work front, I went back and forth with Fast Company Press, the publishers of my new book, all going very well; did some outreach for both Volans and for the Business Declares Network, where I am now on the Board; worked with Lisa Goldapple to evolve our film on Green Swans and Regenerative Capitalism, due out later this month; and developed a piece for HBR.org, due out tomorrow, in response to the Business Roundtable’s statement on the future of capitalism.

Perhaps inevitably, another book idea began to bubble, too, spurring a good deal of background research into areas I don’t normally probe.

We also watched a fair amount of television (including glorious programmes like the last of Jim Al-Khalili’s Revolutions series, focusing on telescopes and the last one, on robots and artificial intelligence) and last night finally watched a DVD of Bohemian Rhapsody, utterly joyous.

And I read for England, while feeling increasingly angry about the direction that the Johnson regime is taking the country in. Looks as though I will be out on the streets again soon.

Books I particularly enjoyed, or at least found fascinating, included Diarmid Ferriter’s The Border, Donald D. Hoffman’s The Case Against Reality, and, on the fiction front, and in the sequence in which I read them, Gareth Rubin’s Liberation Square, Joanna Kavenna’s ZED (am minded to buy everything she has ever written) and Pat Barker’s exquisite The Silence of the Girls – the last exquisite in Barker’s use of language, not in subject matter. Intriguing that all three are by the same publisher, Penguin Random House.

79 Years Ago Today

John Elkington · 1 September 2019 · Leave a Comment

The Tide Turns At Last

John Elkington · 19 August 2019 · Leave a Comment

This really is rather epic

I am quoted in this Fast Company piece on a milestone announcement by the Business Roundtable. Literally 25 years after I came up with the Triple Bottom Line, the Business Roundtable in the USA has made an announcement potentially reversing over 50 years in which Milton Friedman’s doctrine of shareholders-above-everything-else has prevailed.

The article by Rick Wartzman opens as follows:

For the past two decades, the official stance of America’s top corporate executives has been that the interests of shareholders came before the interests of all others—workers, consumers, the cities and towns in which their companies operated, and society as a whole.

The Business Roundtable, a lobbying group composed of the nation’s leading CEOs, just announced that its members “share a fundamental commitment to all of our stakeholders”—each of whom “is essential”—while pledging “to deliver value to all of them, for the future success of our companies, our communities, and our country.”

With its “Statement on the Purpose of a Corporation,” the Roundtable has affirmed the need for “meeting or exceeding customer expectations”; “investing in our employees,” including by “compensating them fairly and providing important benefits,” as well as offering training and education so that they can “develop new skills for a rapidly changing world”; “dealing fairly and ethically with our suppliers”; “supporting the communities in which we work”; and “generating long-term value for shareholders.”

Jamie Dimon, the CEO of JPMorgan Chase and the Roundtable’s chairman, says he hopes that this declaration “will help to set a new standard for corporate leadership.”

It is, without question, a huge deal.

Read the full piece here. Just over a year after my ‘product recall‘ of the Triple Bottom Line, via the Harvard Business Review, it feels as if the world is beginning to catch up.

Din Blinde Passager

John Elkington · 4 August 2019 · Leave a Comment

Hania’s photograph of Elaine negotiating Din blinde passager

Elaine and Hania went this week to Olafur Eliasson’s In Real Life exhibition at the Tate Modern. One highlight is the 39-metre long fog exhibit, Din blinde passager (Your blind passenger) where you can see about 1.5 metres ahead. The fog is made from non-toxic polls, a sweetener often used in food production. One question Eliasson asks is: Can artistic endeavour help mitigate the impact global warming? We must hope so.

Lovelock, Gaia & Swans

John Elkington · 4 August 2019 · Leave a Comment

Green Swan image by Silvio Rebêlo

The manuscript of my new book, Green Swans, went off to the publishers a few days after we held the Green Swan Day event at the Barnes Wetland Centre. Can’t exactly say I have been walking on air since, but it has certainly been a considerable relief – and the publishers seem delighted. Now for several months of editing and getting the book designed and set.

One book I quote from in Green Swans is James Lovelock’s latest, Novacene. Read it before attending Jim’s 100th birthday party in The Orangery at Blenheim Palace, on Friday, July 26. It really is stunning – and highly engaging. I found myself laughing out loud at least once.

As we all trooped out in bright sunshine for a massive group photograph on the steps of the Palace, I found myself walking alongside someone I knew I recognised, but couldn’t quite place. Stewart Brand. One of my long-standing heroes, ever since I bought and read all the Whole Earth Catalogs – throughout their life cycle. He was there with his wife, Ryan Phelan, and he told me as we walked into the firing line that he and I had been seated next to each other at lunch. Joy – and what a wonderful conversation!

Have since been communicating with Ryan about her work at Revive & Restore. I am particularly interested in their work on ocean genomics (where I was struck by the Big Ideas proposed for the use of applied biotechnology) and on saving the horseshoe crab.

Blenheim Palace in intense sunshine

Then a trip across to Hill House, Little Rissington, to see my ailing mother and her carers, my siblings. She is still there, in part, but it is like talking to a still occasionally lively and funny person through a small letterbox. God only knows what is going to happen when the Baby Boomers hit the same sort of age. I heard from a friend this week that his sister-in-law had opted to have her life ended – and I suspect assisted dying is going to become a rapid growth industry before too long.

A butterfly on a windowsill, among metallic objects

After Hill House, I drive back to London for the rest of the weekend, before heading off by train on the Monday to Exeter University for the 3-day (29-31 July) event on ‘The Future of Systems Thinking‘, where I met all sorts of extraordinary people – and caught up with old friends, like Tim Smit and Professor Tim O’Riordan. Fascinating interview of Jim Lovelock by GSI’s Tim Lenton.

Tim Lenton pointing out the Cake’s dotted lines to Jim and Sandy Lovelock?
A climatic inferno image of a future Glastonbury Festival, in the exhibition upstairs

Other events in July included a 2-3 day trip to Germany with the team for a deep immersion exercise with Covestro (July 15-16), a speech at the Royal College of Art on the 18th (see image below), a birthday party for Cathy Runciman of Atlas of the Future (20th), a speech for the Academy of Sustainable Innovation at Imperial College (see image below), and visits to Somerset House from people like Rebecca Mills (who I first encountered in the early days of The B Team, see image below), Anna Swaithes (Head of Responsible Business, Government Inclusive Economy Unit) and Ben Yeoh of RBC.

Before my session at the RCA
ASI event, photo by ASI event, photo by Nicole Doray
After the ASI event, photo by Nicole Doray
With Rebecca Mills, photo by Richard Roberts

But in the midst of all this came the unimaginable news that Ben Goldsmith’s eldest daughter, Iris, had been killed in a all-terrain vehicle accident. Every time we have walked across Barnes Common since there has been a reminder (as if a reminder were needed) in the form of the impromptu shrine around one of my favourite plane trees (see below, though it has evolved since). I sent Ben a note immediately I heard. His heartbroken reply still rattles around my brain. Truly, there are no words for such times.

This Black Swan came on four wheels
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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

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john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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