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John Elkington

John Elkington

A world authority on corporate responsibility and sustainable development.

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Search Results for: Tim elkington

Defining Beauty

John Elkington · 14 April 2015 · Leave a Comment

Asian art, Asian fans
Asian art, Asian fans
Probably my favourite doming
Probably my favourite doming
6-ton Lion of Knidos
6-ton Lion of Knidos
Portico
Portico
One of my favourite local artworks, downstairs at Tea & Tattle
One of my favourite local artworks, downstairs at Tea & Tattle
On the windowsill at 2BP when I got back
On the windowsill at 2BP when I got back

Fascinating visit with Elaine to the British Museum to see the Defining Beauty exhibition. One of the most engaging I have seen there, with some of the carving totally mind-boggling in its sophistication. But, at the same time, a slight sense that the exhibits had rained in from the surface above. Nice to be able to do it both on a membership card and relatively late in the day, which meant that it wasn’t like viewing art objects from inside a can of sardines.

Futerrans, Another TEST and a Ghost Bike

John Elkington · 10 April 2015 · Leave a Comment

Bliss by Mount Pleasant
Bliss by Mount Pleasant
XXX
I do too, now and then: on a wall in Futerra offices
Shoes
Shoes: Natalya, Sam and Soli
Arriving at Imperial College for The Ecological Sequestration Trust session
Arriving at Imperial College for The Ecological Sequestration Trust session
Have always been an aerospace fan: inside Imperial College
Have always been an aerospace fan: inside Imperial College
Ghost bike around the corner from the Volans office
Ghost bike around the corner from the Volans office

Across with Sam to see Futerra near Mount Pleasant, where we had a wonderful session with Soli (Townsend) and Natalya (Sverjensky). Then back to imperial College, where I had a Trustees session with Peter Head and The Ecological Sequestration Trust (TEST). I seem to have come full circle, with my first proper job, from 1974 to 1978, having been with another TEST, John Roberts’ Transport & Environment Studies.

On the way back to Volans, I passed the new ghost bike nearby. Have been sorely conflicted since my last accident, incurred avoiding a Russian family in Oxford Street. My elbow is still giving me a fair amount of grief six months later, but I miss the experience of open-air London and the incidental exercise. Was also depressed to hear that my favourite bike shop in London, Holdsworth‘s in Putney, had closed some time back. But have a sense that I will get back into the fray at some point …

Showcasing the Clean, the Cool & the Hot

John Elkington · 29 March 2015 · Leave a Comment

Tessa Tennant at the BMW iMobility event in Park Lane
Tessa Tennant at the BMW iMobility event in Park Lane
A view towards Canary Wharf from Millbank Tower
A view towards Canary Wharf from Millbank Tower
Behind the bar at Clean & Cool Showcase
Behind the bar at Clean & Cool Showcase
Oli Barrett (Clean & Cool), Michael Ruggier (Shell Gamechanger) and Mike Betts (Innovate UK)
Jury: Oli Barrett (Clean & Cool), Michael Ruggier (Shell Gamechanger) and Mike Betts (Innovate UK)
Guy Pattison MCs
Guy Pattison MCs – with a superhero wafting into frame in the middle
Another view, towards the not-to-be-named former Millennium Wheel
Another view, towards the not-to-be-named former Millennium Wheel

The first photo shows Tessa Tennant speaking on Monday this week to guests at a BMW event, spotlighting their electric cars. A particular highlight on the i3, which Tessa and her husband Bill drive. Astrid and I went along a year after I want to the first of these events – and were pleased to encounter a mix of the usual suspects and several people I hadn’t seen for ages, including Tracy Worcester, now Director of Farms Not Factories.

The cleantech theme is becoming hot again – and continued to play out in the days following. Notably on Friday, when I spoke at the Clean & Cool Showcase event atop Millbank Tower. Odd walk down memory lane as I made my way from Westminster Tube to the tower: walked past ICI’s old HQ. There was a time when I was in and out of that building like a pendulum in a grandfather clock. Including for a memorable interview with John Harvey-Jones when he was Chairman. Also recalled the time when three different parts of ICI were threatening to sue us after the publication of The Green Consumer Guide, despite the fact that we were working for them at the time.

The week began with such things as Board meeting with the Biomimicry Institute, which I did via Skype. The week was delightfully fully of conversations, with people like André Schneider about his forthcoming World Green Economy Summit in Dubai, where I will keynote; Jim Banister about our evolving work on what we call the ‘Screen Consumer;’ and Rafia Qureshi, Jules Peck, and Peggy Liu and Caroline Seow.

I also had a session with Susana Frazao Pinheiro about my annual lecture at UCL, which happened on Thursday – and was great fun. The cleantech theme surfaced a number of times, particularly around the Tesla and Elon Musk stories.

Then, yesterday, we sped westwards to Little Rissington to see the Elkingtons of Hill House, an exercise that remind me of just how much of a fossil-fuelled installed base we currently have on our roads – and of the level of effort that it will take to move from concept cars and ‘Early Adopter’ usage through to the ‘Early’ and ‘Late Majorities’ moving to sustainable mobility options.

Project Sunrise Lands in Kuala Lumpur

John Elkington · 16 March 2015 · Leave a Comment

Ready for takeoff
Ready for takeoff
Some of the musicians at the launch
Some of the musicians at the launch
With added Olivia (Caldwell)
With added Olivia (Caldwell)
A moment I probably wasn't meant to capture
A moment I probably wasn’t meant to capture
Thumbs up as the ribbon is about to be cut
Thumbs up in front of the prototype house
Centre of a media storm
Centre of a media storm
Distant view of house - and balloons
Distant view of prototype house – and balloons
The balloons go up
The balloons (sadly) go up
The video crew come for me
The video crew come for me – but one shooters doesn’t want to be shot
In full sail - mural in room where I am to be interviewed
In full sail – mural in room where I am to be interviewed

Arrived in Kuala Lumpur late yesterday, for the launch today of a prototype affordable house by Bayer’s Project Sunrise and Malaysia’s Construction Industry Development Board (CIDB).

Am delighted that Volans has now been involved for over five years. Some video background here. Also thrilled that Bayer MaterialScience are backing Bertrand Piccard’s round-the-world Solar Impulse project, though am hopeful that Sunrise will have an even greater impact over time. (It was a particular pleasure last year to win a prize in Chile in the glittering wake of the ever-intrepid Piccard.)

The photos above show some aspects of the very successful launch ceremony today in KL. For me, the only fly in the ointment, or polymers headed into the Pacific Garbage Patch, came with the release of a large bunch of balloons to mark the ribbon-cutting. I trust the day will come when such things do not happen at ‘sustainability’ events – though I once went to WWF event in Sweden, of all events and places, where thousands of balloons were released into the skies.

The launch was followed by a fascinating stakeholder session this afternoon with a range of partners in Project Sunrise, among them CIDB, Greenclean Fab India, Habitat for Humanity, Habitat International, Phillips, Podar Enterprises, PU Profile Malaysia, and Square Panels Malaysia.

As a member of the project Sunrise Advisory Board, it was my task to ask some of the ore challenging a questions – though I was impressed how open the partners were not only with upbeat reports on their progress but also with candid views on the barriers they face, both within the emerging Sunrise ecosystem and in the wider economic and political systems.

As a sidebar, on the flight in yesterday I read an extraordinary novel by Laird Hunt, Neverhome – about the American Civil War. I stumbled across the book in the London Review of Books bookshop, around the corner from our office. Blown away by it. Here’s a review in the New York Times that I came across today.

Tweeted a note mentioning that Paul Auster had described the book as “magnificent,’ and suggesting that this was putting it mildly. Heard back from Laird Hunt this morning. What a connected world we now live in – and how totally alien that would have seemed to his extraordinary heroine. I winder when such authors will start to write novels around the dramas of the evolving sustainability revolution?

A Creature of Liminal Places

John Elkington · 1 March 2015 · Leave a Comment

heron_tcm9-162206
Source: RSPB

It’s been a fairly stretched week, what with working on the latest version of our impending White Paper and Eurostarring to Brussels on Thursday for a conference with Bank Degroof. The other speakers were Jeff Grout and Peter Hinssen. Enjoyed the event – and the train rides.

On Monday, there was an F&C private view of the Rubens exhibition at the Royal Academy,  fleshy but interesting, where we bumped into Tessa Tennant and her husband Bill. Then on to a dinner hosted by Jochen Zeitz in Shoreditch.

Yesterday began well when I spotted two herons flying south across our garden. Have always considered herons my totem bird, a sign of good luck, with their attitude and behaviour signalling something about the day ahead. Reading up on the symbolism today, I was struck by the long-legged bird’s role in liminal places, neither wholly of one world or another. Moving between land, water and air. An interesting distillation of the nature of much of my work – and of transitions in general, including the point at which the Volans team currently finds itself.

The heron, I discover, is also associated with longevity. With all the coverage of pensions in the media at the moment, triggered by impending changes in the regulations, I followed a link today to an online life expectancy calculator. It asked lots of questions about lifestyle and health. I put in all the bad things I could think of, and yet it still said I would live to 96. I suspect the idea may have been to encourage me to get better pension protection, but not sure how I would feel about the prospect of living another 30 years.

The website didn’t ask about dangerous pastimes, so I didn’t get to feed in cycling as part of the case for a shorter life expectancy. Around the corner from our Bloomsbury Place office there has been a column of flowers where a young woman cyclist was killed by a truck a couple of weeks ago. There have been several deaths since we moved there – and many accidents, including the one where I was hit by a cycle courier. My elbow is finally almost healed, some 5-6 months after my last accident, that one in Oxford Street, so have been pondering getting back into the swing. Have been missing the exercise.

Spent much of yesterday working on the latest round of columns/blogs, this time looking at a number of breakthrough technologies – and highlighting a new study by LIGTT. Watched the latest part in the Reginald D Hunter BBC2 series last night, Songs of the South. Gentling.

Then the bird theme continued through today, with high swirling clouds of rooks in Richmond Park this afternoon – and a flock of perhaps 20 goldfinches in our leafless apple tree early this evening. I stood for quite a while watching the rooks, thinking about some of the terms that would once have been used to describe what I was saying. That was largely because of an article I read in yesterday’s Guardian, by Robert Macfarlane, on the way in which our languages are losing words for the natural world. Looking forward to reading his book, Landmarks.

The goldfinches felt like some sort of blessing. Then I read that it is linked in Christian symbology to foreknowledge (on the part of Mary and Jesus) of the Crucifixion and the crown of thorns. Apparently, it was believed that the bird got the splash of red on its face when it pulled a thorn out of the crown around Jesus’s head. Intriguing, but I think I’ll stick with this bird as I see it.

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Introduction

I began this blog with an entry reporting on a visit to the Woods Hole Oceanographic Institution on Cape Cod, on 30 September 2003. The blog element of the website has gone through several iterations since, with much of the older material still available.

Like so many things in my life, blog entries blur the boundaries between the personal and the professional. As explained on this site’s Home Page, the website and the blog are part platform for ongoing projects, part autobiography, and part accountability mechanism.

In addition, my blogs have appeared on many sites such as: Chinadialogue, CSRWire, Fast Company, GreenBiz, Guardian Sustainable Business, and the Harvard Business Review.

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About

John Elkington is a world authority on corporate responsibility and sustainable development. He is currently Founding Partner and Executive Chairman of Volans, a future-focused business working at the intersection of the sustainability, entrepreneurship and innovation movements.

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john@johnelkington.com  |  +44 203 701 7550 | Twitter: @volansjohn

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